With a focus on value and a range of prepaid plans, this is everything you need to know about Kogan Mobile.
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As a brand, Kogan encompasses everything from direct electronics sales to insurance, and plenty more besides, but always with a strong focus on cutting-edge value. That's a principle that flows through to its no-commitment prepaid Kogan Mobile service, which operates on the Vodafone network.
Kogan Mobile actually got its start on the Telstra Wholesale network for a period before switching to offering plans on Vodafone, but it's always been a SIM-only prepaid service offering unlimited standard national calls and texts along with data inclusions for customers.
Kogan 30-day phone plans
Kogan Mobile's lowest cost plans are its 30-day prepaid plans, which offer unlimited standard national calls and texts as well as a fixed quantity of data to use during your monthly recharge cycle. They're labelled by size, but that simply refers to the quantity of data on offer:
- Small: Unlimited calls and texts, 2GB of data, typically $16.90
- Medium: Unlimited calls and texts, 6GB of data, typically $29.90
- Large: Unlimited calls and texts, 16GB of data, typically $36.90
- Extra Large: Unlimited calls and texts, 23GB of data, typically $49.90
The use of the word "typically" is deliberate because amongst MVNOs, Kogan Mobile is very aggressive in discounting its plans, including its 30-day plans, especially for new Kogan Mobile customers. Here's the current pricing for the Kogan Mobile 30-day plans:
Kogan Mobile 90-day phone plans
While many prepaid providers offer a simple monthly plan and leave it at that, Kogan Mobile also offers flexible 90-day prepaid plans, but with a consumer-friendly twist.
Kogan Mobile's base 90-day plans have the same names and inclusions as the 30-day plans, and they include a data provision that refreshes every 30 days. It's like buying three 30-day plans with a slight discount for paying upfront, making them even cheaper than the monthly prepaid plans.
- Small: Unlimited calls and texts, 2GB of data, typically $46.90
- Medium: Unlimited calls and texts, 6GB of data, typically $79.90
- Large: Unlimited calls and texts, 16GB of data, typically $99.90
- Extra Large: Unlimited calls and texts, 23GB of data, typically $139.90
Like the 30-day plans, Kogan Mobile frequently runs sales and specials to entice customers to switch, often with very low price points. Here's the current pricing for the Kogan Mobile 90-day plans:
Kogan Mobile 365-day phone plans
Kogan Mobile's 365-day plans work in the same style as its 90-day plans, offering a full year's worth of access with unlimited standard national calls and texts, and a quota of data usage that refreshes every 30 days. Like the 90-day plans, you save by paying for a year's usage upfront, with cheaper access relative to the cost of a 30-day plan.
- Small: Unlimited calls and texts, 2GB of data, typically $179.90
- Medium: Unlimited calls and texts, 6GB of data, typically $299.90
- Large: Unlimited calls and texts, 16GB of data, typically $399.90
- Extra Large: Unlimited calls and texts, 23GB of data, typically $529.90
As with its 30-day and 90-day plans, it's not uncommon to find specials running on Kogan Mobile's 365-day plans. Given the scope of these plans, that can lead to significant savings, although obviously you've to be happy sticking with the one provider for a full calendar year.
Here's the current pricing for the Kogan Mobile 365-day plans:
How does Kogan Mobile compare?
As it does with its other ventures, Kogan Mobile is very aggressive on price against other low-cost MVNO providers, and that often means it compares favourably at a base-price level. It's largely a no-frills provider, so you shouldn't opt for their plans if you want additional features such as streaming subscriptions, lots of bundled international calls or the like.
If your needs are small but you don't want to commit, you're looking at Kogan's entry-level Small 30-day plan. Here's how it compares against a range of prepaid providers with a spend capped at $20 per month:
On the 90-day front, Kogan Mobile has a few competitors, but compares very favourably for data value. Bear in mind that unlike many providers, Kogan mobile refreshes your data quota every 30 days, rather than just giving you a lump of data to burn through all at once:
It's much the same story on the 365-day front, where most providers either adopt a pay-as-you-go type approach, so Kogan's approach of refreshing data allowances every 30 days has some definite appeal. Here's how its plans compare to other 365-day providers:
Why should you consider Kogan Mobile?
There are plenty of prepaid MVNOs in the market, but Kogan Mobile's positioning is relatively unique amongst them, thanks to its upfront payment for prepaid services model. If you're content to pay a lump-sum upfront, you get a cheaper "monthly" plan (in effect) over your contract term with a recurring data quota, whereas many competing plans give you your entire data quota upfront. That gives you more data immediately, but once it's gone, you're offline unless you can buy more data.
Kogan also sells mobile handsets through its direct import store, but it doesn't explicitly bundle those with a Kogan Mobile plan, although you can get a Kogan Mobile SIM for free in the box if you buy a smartphone through Kogan.
One notable perk for Kogan Mobile customers is that you can link your Qantas Frequent Flyer account to your mobile account and earn points for every dollar spent with the carrier.
In terms of add-on extras, you can also opt to purchase additional data packs in 2GB increments for $14.90 with a 30-day expiry period. For those who want to make additional international calls (which otherwise wouldn't be covered as part of your plan), you can pay $14.90 and get that much extra credit to spend on international calls. This also comes with 30 days of expiry.
Kogan Mobile recharge options
Kogan Mobile's prepaid plans can last for up to a full year, depending on your choice of plan, but eventually you're going to need to recharge your credit. Here's how you manage that:
- Online via credit card. Kogan Mobile customers can manage their accounts, including recharges via Kogan Mobile's web site. Standard Visa, Mastercard and American Express credit and debit cards are accepted for recharges, but PayPal and Diners Club cards are not.
- SMS. If you've saved a credit or debit card to your Kogan Mobile account, you can recharge by texting a specific code to 12612 from your Kogan Mobile device. Texts relate directly to each prepaid tier as well as to data and premium service bolt-ons. These texts include SMALL30, SMALL90, SMALL365, MEDIUM30, MEDIUM90, MEDIUM365, LARGE30, LARGE90, LARGE365, EXTRALARGE30, EXTRALARGE90, EXTRALARGE365, BIG DATA PACK, DATAPACK or PREMBOLT.
- App. Owners of Android or iOS devices can manage their Kogan Mobile accounts, including adding recharges, via the free Kogan Mobile app. It's available for iOS (iPhone or iPad) devices (download here) or Android devices (download here).
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