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Finder Insights

Welcome to Finder's Insights Hub, your destination for data-led consumer research and journalism.

Our aim? To equip Australian consumers with the insights they need to make informed decisions.

The Insights Team is a specialist group within Finder, committed to producing data-driven stories filled with insightful analysis. We're the team behind Finder's Consumer Sentiment Tracker, RBA Cash Rate Survey and the research for Finder Awards programs. However, we do more than just crunch numbers and churn out reports. Our work is rooted in facts and data, ensuring each piece is both informative and engaging. Dive into our research-based topics, crafted to assist, enlighten and inform Aussie consumers.

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Meet our Insights team

Graham Cooke

Graham Cooke - Head of consumer research

A seasoned data journalist, Graham Cooke manages Finder's global consumer research team – a group of writers, editors and analysts based in Australia, the US, the UK and the Philippines. He regularly appears on TV including ABC News, Sunrise and Today, and edits Finder's Insights column.

William Capada

William Capada - Insights analyst

William Capada is an insights analyst at Finder. With years of experience as an analyst, he has honed his skills in analysing complex datasets and extracting actionable insights. Proficient in various analytical tools, he has a proven track record of delivering meaningful insights that drive strategic decision-making.

Joshua Godfrey

Joshua Godfrey - Insights analyst, Australia

Joshua Godfrey is an insights analyst for Finder. Josh examines the issues currently affecting Australians. He manages Finder's monthly Consumer Sentiment Tracker and quarterly reports. He has a Bachelor of Business and Diploma in Innovation from the University of Technology, Sydney where he studied finance and marketing.

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