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flybuys double points offer: All the details


A big hunk of wrapped cheese

How do the new two-tier bonus offers work?

I'm a fan of supermarket bonus points offers from Coles and Woolworths. Those all follow a similar model: spend a minimum amount each week for four consecutive weeks, and you'll earn bonus supermarket reward points. The deals are tailored depending on your spending habits; 6,000 extra points for spending $100 a week over 4 weeks is a typical example.

Convert those supermarket points into frequent flyer points and you can get a major boost to your total. After all, you have to buy groceries anyway, right?

Last week, I got a flybuys offer from Coles that added a new twist I haven't seen before: two different earning tiers. If I spend $120 a week for 4 weeks, I'll get 10,000 flybuys points. If I spend $170 a week, that total doubles to 20,000 points. 10,000 extra points for an extra $50 spend is generous by flybuys standards.

What I like about this offer is that it's possible to downgrade. Imagine I spend $175 in Week 1 and Week 2, but then only spend $130 in Week 3. I'm no longer eligible for 20,000 flybuys points, but I'll still earn 10,000 as long as I spend at least $120 in Week 4.

Remember, these are targeted offers for each shopper, and they usually involve a figure that is a little more than your regular spend. My regular Coles shop is around $100 a week. Taking that up to $120 isn't difficult: I'll just stockpile some cleaning products.

Reaching $170 a week is going to be more of a stretch for me. I live alone, so that would be an expensive and fattening week if all I buy is food.

I need to remember my golden rule: don't spend the money just to earn the points. So no upgrading to lots of imported cheese to hit the target. (I've used cheese to earn points in the past, so the risk is real.)

Instead, I'm taking a practical approach. I'm inventorying my cupboards, seeing what I'm low on, and making a list of birthday cards I'll need to send over the next few months. And reflecting my homebound state, I'm tallying the DIY projects I need to complete which might benefit from the (small) range of hardware Coles sells. Suffice to say I see quite a few 3M Command hooks in my future.

But I'm also going to be a realist. I hit $170 this week no problem, in part because I'd been away from home for a few days last week so the fridge was empty. But if that total looks like a challenge, I'll settle for the $120 deal instead. I'm here to earn points, not overspend on them.

Want to keep your frequent flyer points balance growing? Check out the latest credit card sign-up deals.

Angus Kidman's Findings column looks at new developments and research that help you save money, make wise decisions and enjoy your life more.

Picture: Getty Images

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