How to earn Velocity Points with Coles and Flybuys

Earning Flybuys when you shop at Coles? Turning them into Velocity Points can be worth much more than just converting them into dollars-off vouchers.

The Velocity and Flybuys partnership lets you earn frequent flyer points for your shopping at Coles and other Flybuys partners. You can convert Flybuys points into Velocity Points at a rate of 1,000 Flybuys for 500 Velocity Points.

You'll also earn 1 Velocity Status Credit per $100 spent at Coles and Liquorland and First Choice Liquor (with a maximum of 10 Status Credits per month). This is one of the few non-flying ways to earn Status Credits, so it's worth using if you're collecting Velocity Points.

Our expert says

"In a typical year, I earn 50,000 Velocity Points through Flybuys - it's a great way to fly free just from my regular supermarket shopping. The trick? Take advantage of relevant bonus points offers, that's what gets the points soaring. But that doesn't many taking every one - I'm not buying dog food for points until I actually get a dog!"

Angus Kidman

Editor-at-large

How can I earn Velocity rewards at Coles?

To get Velocity Points and Status Credits for your shopping at Coles and other Flybuys partners, you need active memberships for both loyalty programs. Signing up is easy and can be done online, with both Flybuys and Velocity memberships being free to join.

Once you are a member of these programs, you can link your membership accounts so you can start getting frequent flyer benefits at Coles supermarkets and other Flybuys partners. You can set up automatic conversion, which makes sense if you're building up your Velocity points.

Is it worth transferring Flybuys to Velocity?

Bottom line: Velocity Points spent on flights are worth more than Flybuys.

Earning 2,000 Flybuys points gets you a $10 voucher for Coles.

If you converted that to Velocity Points, you'll get 1,000 Velocity Points.

That's typically worth at least $10 if you use it for a flight redemption, and can be worth $20 or more according to our ongoing analysis.

So if you're saving Velocity Points for flights, topping them up with Flybuys is a no-brainer.

One trap to watch out for: you can only link one Velocity Membership per Flybuys household - so if someone else you live with has a Flybuys card, they can't also take advantage of this. Link your most Velocity membership with the most-used Flybuys card.

Where can I earn Flybuys points?

Your Flybuys membership allows you to earn points for your spending at Coles supermarkets, co-branded Coles and Shell service stations, Liquorland, Kmart, Target, Officeworks and other program partners. Most of these partners offer 1 Flybuys point per $1 spent.

How do I earn Velocity Frequent Flyer Status Credits at Coles?

Status Credits help you move up in Velocity membership levels, with each level offering more privileges such as higher point earning rates, lounge access for you (and at higher status levels, your guests), free Economy X seating, and additional baggage allowances. These are the key details of how to earn Velocity Status Credits at Coles.

• Spending requirements. When you shop at Coles, Coles Online or Liquorland and provide your Flybuys details, you will earn 1 Status Credit for every $100 spent. Note that only whole Status Credits will be awarded.
• Monthly limits. You can earn up to a maximum of 10 Status Credits per month. This is equivalent to $1,000 spending at participating stores.
• Account details. At the end of each calendar month, the Status Credits you've earned through Flybuys will be added to your Velocity account.

Frequently asked questions

• How long will it take for Status Credits to be added to my Velocity account from shopping at Coles?

  Status Credits are calculated at the end of each calendar month and may take up to two weeks after that to be credited to your Velocity account.

• How long does it take to transfer Flybuys points to Velocity?

  According to Flybuys, transferred points should show up in your Velocity account within 48 hours.

• I forgot to scan my Flybuys card at Coles. Can I still get Velocity Status Credits and points?

  If you forget to scan your Flybuys card at a participating store, call Flybuys on 13 11 16 and provide your receipt details to get eligible points and credits added to your account. Alternatively, you have seven days to return to the Coles store with your receipt and Flybuys card so that you can get the points credited to your account.

• Do I need to swipe my Velocity membership card at Coles to earn Status Credits?

  No, you simply need to scan your Flybuys card to earn 1 Status Credit per $100 spent.

• What's the maximum amount of Status Credits I can earn through Flybuys each year?

  You can earn up to 120 Status Credits each year by shopping at Coles and other eligible partners. Note that this would require you to make $1,000 worth of eligible purchases each month, for a total of $12,000 purchases per year.

Written by

Amy Bradney-George

Journalist

Amy is an experienced journalist with over 16 years of experience, contributing to major publications like Money Magazine, The Sydney Morning Herald, and ABC News Australia. Specialising in personal finance, she frequently appeared in media outlets and on radio. Amy holds a Bachelor of Arts in Journalism and Drama from Griffith University and earned RG146 certifications in Tier 1 Generic Knowledge and Tier 2 General Advice Deposit Products, ensuring her expertise is grounded in current financial regulations. Amy was Finder's Senior Writer for Credit Cards from 2016 to 2024. See full bio

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Co-written by

Angus Kidman

Editor-at-large

Angus Kidman is Finder’s International Editor-at-Large and an award-winning journalist with over 30 years of experience in tech, travel and finance. He was previously the editor of Lifehacker Australia and Australian Personal Computer, and is a recognised commentator, appearing on shows like Sunrise and The Project. A two-time IT Journalism Award winner, Angus has written for top publications such as The Sydney Morning Herald, the AFR, The Australian and Gizmodo, and is known for his expertise in travel rewards and consumer technology. See full bio

Angus's expertise

Angus has written 232 Finder guides across topics including:

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