How to buy MicroStrategy shares in Australia (2025)

Strategy, previously known as MicroStrategy, is a US-based enterprise software company that’s made headlines for its massive Bitcoin holdings. While it still provides business intelligence and analytics software, the company is now best known for using Bitcoin as its primary treasury reserve asset and of holding more BTC than any other publicly traded company.

If you’re based in Australia and want to invest in Strategy (NASDAQ:MSTR), you can do so through a share trading platform that offers access to US stocks. In this guide, we’ll walk you through the steps, explain the risks, and help you decide if Strategy fits your investment strategy.

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Why does Strategy hold so much Bitcoin?

In 2020, Strategy became the first public company to adopt Bitcoin as its primary treasury reserve asset. Since then it’s only doubled down on this approach.

The company, led by Bitcoin advocate Michael Saylor, believes Bitcoin is a better long-term store of value than cash. With inflation eroding the value of fiat currencies, Strategy argues that Bitcoin offers protection and as well as the potential for massive upside.

By mid-2025, Strategy had accumulated more than 600,000 Bitcoin, making it the largest public corporate holder in the world. It continues to raise funds to buy more BTC, a move that has helped attract crypto-focused investors but also raised eyebrows among traditional analysts.

So while Strategy still sells enterprise software, its identity today is strongly tied to Bitcoin, with its share price often moving in line with the crypto market.

Compare trading platforms to buy MicroStrategy Incorporated shares

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Finder Score 9.3 Excellent IG Share Trading	Finder Score 9.3 Excellent	$0	US$0	ASX shares, Global shares, US shares, UK shares, ETFs	Trade Australian and international shares with zero commission fees and access to round-the-clock customer support. 0.7% FX fees apply to international shares.	Go to siteMore info Compare product selection Compare	loading
Finder Score 9.9 Excellent CMC Invest Finder Award	Finder Score 9.9 Excellent	$0	US$0	ASX shares, Global shares, Options trading, US shares, mFunds, ETFs, Cryptocurrencies	Trade over 45,000 shares and ETFs from Australia and 15 major global markets. Plus, buy Aussie shares or ETFs for $0 brokerage up to $1,000 (First buy order of each security, each day - excludes margin loan settled trades).	Go to siteMore info Compare product selection Compare	loading

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Have MicroStrategy Incorporated's shares ever split?

MicroStrategy Incorporated's shares were split on a 10:1 basis on 7 August 2024. So if you had owned 1 share the day before the split, the next day you would own 10 shares. This wouldn't directly have changed the overall worth of your MicroStrategy Incorporated shares – just the quantity. However, indirectly, the new 90% lower share price could have impacted the market appetite for MicroStrategy Incorporated shares which in turn could have impacted MicroStrategy Incorporated's share price.

MicroStrategy Incorporated price performance over time

Historical closes compared with the last close of $188.39

Is it a good time to buy MicroStrategy Incorporated stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. However, this is not a recommendation. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Is it worth buying MicroStrategy Incorporated stock?

Valuing MicroStrategy Incorporated stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of MicroStrategy Incorporated's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

MicroStrategy Incorporated's P/E ratio

MicroStrategy Incorporated's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 7x. In other words, MicroStrategy Incorporated shares trade at around 7x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

MicroStrategy Incorporated's PEG ratio

MicroStrategy Incorporated's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 3.09. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into MicroStrategy Incorporated's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

MicroStrategy Incorporated's EBITDA

MicroStrategy Incorporated's EBITDA (earnings before interest, taxes, depreciation and amortisation) is US$11 billion (£8.3 billion).

The EBITDA is a measure of a MicroStrategy Incorporated's overall financial performance and is widely used to measure stock profitability.

MicroStrategy Incorporated share price volatility

Over the last 12 months, MicroStrategy Incorporated's shares have ranged in value from as little as US$155.61 up to US$457.22. A popular way to gauge a stock's volatility is its "beta".

Beta measures a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while MicroStrategy Incorporated's is 3.374. This would suggest that MicroStrategy Incorporated's shares are significantly more volatile than the average for this exchange and represent a higher risk.

MicroStrategy Incorporated financials

TTM: trailing 12 months

MicroStrategy Incorporated share dividends

We're not expecting MicroStrategy Incorporated to pay a dividend over the next 12 months.

Our expert says

"Strategy has become the poster child for corporate Bitcoin adoption. For investors who believe in the long-term value of crypto but prefer the structure of traditional equities, this company offers a unique blend of enterprise software and digital asset exposure."

Kylie Purcell

Investments Analyst

MicroStrategy Incorporated overview

Strategy Inc, together with its subsidiaries, operates as a bitcoin treasury company in the United States, Europe, the Middle East, Africa, and internationally. The company offers investors varying degrees of economic exposure to Bitcoin by offering a range of securities, including equity and fixed income instruments. It also provides AI-powered enterprise analytics software, including Strategy One, which provides non-technical users with the ability to directly access novel and actionable insights for decision-making; and Strategy Mosaic, a universal intelligence layer that offers enterprises with consistent definitions and governance across data sources, regardless of where that data resides or which tools access it. The company was formerly known as MicroStrategy Incorporated and changed its name to Strategy Inc in August 2025. The company was incorporated in 1989 and is headquartered in Tysons Corner, Virginia.

Frequently asked questions

• Is it safe to buy MicroStrategy shares from Australia?

  Yes. Buying MicroStrategy shares from Australia is safe when you use an ASIC-regulated broker. Look for platforms with clear fee structures, transparent trading conditions and strong customer reviews before investing.

• Can I buy MicroStrategy shares in Australian dollars?

  Some brokers let you trade U.S. stocks in AUD, automatically converting your money at the time of purchase. Others require you to deposit in USD first. Check your broker’s currency conversion policy before placing an order.

• Do I need to pay tax on MicroStrategy shares?

  Yes. Any profits or dividends from your MicroStrategy investment may be subject to Australian tax rules. Capital gains and dividends from U.S. companies can also attract withholding tax. It’s best to speak with a tax adviser about your specific obligations.

• Can I buy fractional shares of MicroStrategy?

  Many global trading platforms now let you buy fractional shares, meaning you can invest in part of a MicroStrategy share rather than a full one. This can be useful given the company’s higher share price.

• What are the risks of investing in MicroStrategy?

  MicroStrategy’s share price can be volatile because of its large Bitcoin holdings and the wider cryptocurrency market. Always consider your risk tolerance, diversification strategy and long-term investment goals before buying.

• Does MicroStrategy pay dividends?

  No. MicroStrategy has not historically paid dividends to shareholders. Returns are mainly from share price movements rather than regular income.

• What time can I trade MicroStrategy shares from Australia?

  MicroStrategy trades on the Nasdaq in the United States. This means trading hours are typically overnight for Australian investors - roughly from 11:30pm to 6:00am AEST, depending on daylight saving.

• Can I hold MicroStrategy shares in my super fund?

  Yes, if your SMSF allows direct share trading or international investments. You’ll need to use a broker that supports U.S. stock purchases through a superannuation account.

• How can I track the performance of my MicroStrategy shares?

  You can monitor share price movements via your broker’s dashboard, financial news sites or stock market apps. Many platforms also offer real-time alerts and performance tracking tools.

• Is MicroStrategy a good investment for beginners?

  MicroStrategy may not suit beginners due to its exposure to Bitcoin and potential volatility. New investors might prefer to start with more diversified ETFs or companies in established sectors before exploring high-risk shares.

• What percentage of MicroStrategy Incorporated is owned by insiders or institutions?

  Currently 0.192% of MicroStrategy Incorporated shares are held by insiders and 58.947% by institutions.

• When does the fiscal year end for MicroStrategy Incorporated?

  MicroStrategy Incorporated's fiscal year ends in December.

• Where is MicroStrategy Incorporated based?

  MicroStrategy Incorporated's address is: 1850 Towers Crescent Plaza, Tysons Corner, VA, United States, 22182

• What is MicroStrategy Incorporated's ISIN number?

  MicroStrategy Incorporated's international securities identification number is: US5949724083

• What is MicroStrategy Incorporated's CUSIP number?

  MicroStrategy Incorporated's Committee on Uniform Securities Identification Procedures number is: 594972101

Written by

Kylie Purcell

Investments Analyst

Kylie Purcell is an experienced investments analyst and finance journalist with over a decade of expertise in a wide range of financial products, including online trading platforms, robo-advisors, stocks, ETFs and cryptocurrencies. She is a sought-after commentator and regularly shares her insights on the AFR, Yahoo Finance, The Motley Fool, SBS and News.com.au. Kylie hosts the Investment Finder video series and actively contributes to the investment community as a judge and panellist. She holds a Master of Arts in International Journalism, a Graduate Diploma in Economics, and ASIC-recognised certifications in securities and managed investments. See full bio

Kylie's expertise

Kylie has written 208 Finder guides across topics including:

• Investment strategies
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