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Key takeaways
- Apple Inc is a consumer electronics business with stocks listed in the US.
- Apple shares (AAPL) are listed on the NASDAQ and all prices are listed in US Dollars.
- Its last market close was US$297.01 - a decrease of 0.75% over the previous week.
Apple Inc (AAPL) is a US technology giant and the first company on Wall Street to surpass the $1 trillion market capitalisation mark. The corporation designs and manufacturers personal electronic products like smartphones, tablets, desktop computers, wearables, televisions and headphones. The company is also a provider of cloud storage services as well as other well-known services such as the App Store and Apple Music. Apple has recently ventured into the payments space with Apple Pay and the Apple Card.
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How to buy shares in Apple
- Compare share trading platforms. To buy shares in a company listed in the USA from Australia you'll need to find a trading platform that offers access to USA stock markets. Look for a platform with low brokerage and foreign exchange fees.
- Open and fund your brokerage account. Complete an application with your personal and financial details, which will typically include your ID and tax file number. Fund your account with a bank transfer, credit card or debit card.
- Search for Apple. Find the share by name or ticker symbol: AAPL. Research its history to confirm it's an investment that matches your financial goals.
- Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Apple reaches your desired price. To spread out your risk, look into dollar-cost averaging, which smooths out buying using consistent intervals and amounts.
- Decide on how many to buy. At last close price of US$297.01, weigh your budget against a diversified portfolio that can minimise risk through the market's ups and downs. You may be able to buy a fractional share of Apple, depending on your broker.
- Check in on your investment. Congratulations, you own a part of Apple. Optimise your portfolio by tracking how your stock performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights.
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The value of your investments can fall as well as rise and you may get back less than you invested. Past performance is no indication of future results.
Apple overview
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers exclusive original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.
Is it a good time to buy Apple stock?
The technical analysis gauge below displays real-time ratings for the timeframes you select. However, this is not a recommendation. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
Apple share price volatility
Over the last 12 months, Apple's shares have ranged in value from as little as US$196.0821 up to US$317.4. A popular way to gauge a stock's volatility is its "beta".
Beta measures a share's volatility in relation to the market. The market ( average) beta is 1, while Apple's is 1.086. This would suggest that Apple's shares are a little bit more volatile than the average for this exchange and represent, relatively speaking, a slightly higher risk (but potentially also market-beating returns).
Apple financials
| Revenue TTM | US$451.4 billion |
|---|---|
| Operating margin TTM | 32.28% |
| Gross profit TTM | US$216.1 billion |
| Return on assets TTM | 26.23% |
| Return on equity TTM | 141.47% |
| Profit margin | 27.15% |
| Book value | 7.26 |
| Market capitalisation | US$4.3 trillion |
| EBITDA | US$160 billion |
TTM: trailing 12 months
Apple share dividends
Dividend payout ratio: 12.7% of net profits
Recently Apple has paid out, on average, around 12.7% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 0.36% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Apple shareholders could enjoy a 0.36% return on their shares, in the form of dividend payments. In Apple's case, that would currently equate to about 1.04 per share.
While Apple's payout ratio might seem low, this can signify that Apple is investing more in its future growth.
Apple's most recent dividend payout was on 14 May 2026. The latest dividend was paid out to all shareholders who bought their shares by 11 May 2026 (the "ex-dividend date").
Have Apple's shares ever split?
Apple's shares were split on a 4:1 basis on 31 August 2020. So if you had owned 1 share the day before the split, the next day you would own 4 shares. This wouldn't directly have changed the overall worth of your Apple shares - just the quantity. However, indirectly, the new 75% lower share price could have impacted the market appetite for Apple shares which in turn could have impacted Apple's share price.
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