Our winner was Apia, followed by Suncorp, both of which are underwritten by TAL* and share the same core policy features.
Apia came out on top for specifically calling out that it sets level premiums that won't typically increase with age.
To settle on our pick for trust, we looked at 11 insurers that share claims and claims-related dispute data with Moneysmart.
We reviewed 4 performance criteria as follows:
- Claims acceptance rate
- Average claim time
- Disputes per 100,000 lives insured
- Policy cancellation rate
*TAL outperformed the industry average in each of these markers for the year to 31 December 2021. These are the most recent figures available.
With a policy cancellation rate of only 4.4%, TAL was far lower than the industry average of 7.0%. It bettered Hannover Re (8%) and Swiss Re (33.9), which are the main competitors for direct funeral insurance in Australia.
TAL also had the lowest average claim time of the 3 main underwriters, at 0.6 months. The industry average was 0.7 months.
What's more, TAL had just 8.9 claims-related disputes per 100,000 lives insured. The industry average was 10.3 and once again it outperformed Hannover Re (12.6) and Swiss Re (10.6).
It should be noted that TAL's high claims acceptance rate of 99.5% was still lower than the 100% scores from 7 other insurers.
It's worth noting that Insuranceline is also underwritten by TAL. We discounted Insuranceline in this category as it had a low average score of 2.0 from 78 reviews on Product Review.
Despite each having zero disputes per 100,000 lives insured, AIA, NobleOak and Zurich were all excluded by our research team as these brands do not offer standalone funeral cover. Instead, a funeral payout sum is included within their life insurance policies.