Finder Life Insurance Customer Satisfaction Awards 2026

The Finder Customer Satisfaction Awards are decided by the only votes that really matter – yours. We asked thousands of life insurance customers to tell us about their experiences.

Most Loved Life Insurance - Direct: AAMI

Loved Brand

Top Value Life Insurance - Direct: Medibank

Value

Most Trusted Life Insurance - Direct: Medibank

Trusted Brand

Legendary Service Life Insurance - Direct: Medibank

Quality Service

Most Recommended Life Insurance - Direct: Medibank

Recommended Brand

Most Loved Life Insurance Via Super: Aware Super

Loved Brand

Top Value Life Insurance Via Super: Aware Super

Value

Most Trusted Life Insurance Via Super: UniSuper

Trusted Brand

Legendary Service Life Insurance Via Super: Aware Super

Quality Service

Most Recommended Life Insurance Via Super: Aware Super

Recommended Brand

How we picked our 2026 Customer Satisfaction Awards winners

Over 50,000 Aussies rated brands they've used for Finder's 2026 Customer Satisfaction Awards. Consumers assess brands within a product category across various metrics, including trust, customer service, value and overall satisfaction.

• How does the process work?

  Customers reviewed products they had purchased or used recently, with the recency period varying by category—from within the past year to up to five years.

  Surveys continued until each category reached a minimum sample size of 500 to 5,000 responses, depending on the category. Respondents selected a brand from a pre-populated list or entered their own. Responses were recorded as they fell naturally.

  We used the following metrics to assess brands and asked customers between 4-8 questions, including:

  • if they would recommend this brand to a friend.
  • how they would rate each brand on a scale between 1 and 5 in terms of several metrics that varied by category, including: brand love, customer service, trust, reliability, features, value, and any factors unique to each product category (for example, 'rewards programs' for retailers).

• How were scores calculated?

  The final scores were determined exclusively based on the relevant metric. For example, the Most Trusted award was calculated based on responses to the question on how much people trust a brand, while the Most Loved award was based on responses to the question on how much people love a brand.

  If a brand or product no longer exists in the market, they are disqualified and excluded from our assessment, meaning that they were ineligible for consideration for any Award (even though responses may have been collected in relation to the relevant brand's product(s) at such time that they were previously available). However, if only the brand's name changed and the products remained the same, the brand was still eligible for consideration for an Award and was assessed by us on the basis of the new brand name. Additionally, brands that did not meet the minimum per-brand sample size were excluded. The threshold ranged from 40 to 100 responses per brand, depending on the category, with most being 100.

  The Finder Customer Satisfaction Awards is an independent awards program and commercial partnerships do not influence the results in any way.

  Disclaimer: We tried to collect feedback and data from survey participants on as many products and providers in the market as possible. Although we were able to assess an extensive range of products and providers from the survey responses, we can't say that every provider and/or product currently available in the market was considered as part of our review and winner selection process. Some products and/or providers may have been omitted from survey responses and therefore not considered by us for any Customer Satisfaction Award. Read our Advertiser Disclosure.

Meet our experts

All the Finder Awards

Check out the best of the best, judged by experts.

• Product Awards
• Provider of the Year Awards
• Customer Satisfaction Awards
• Innovation Awards

Explore past Finder Customer Satisfaction Award winners

• Winners and finalists in 2025

  Most Loved Life Insurace

  • Winner: Medibank
  • Loved Brand: Allianz
  • Loved Brand: AAMI

  Most Trusted Life Insurace

  • Winner: Allianz
  • Trusted Brand: AAMI
  • Trusted Brand: Medibank

  Legendary Service Life Insurace

  • Winner: Medibank
  • Quality Service: AAMI
  • Quality Service: Real Insurance

  Most Recommended Life Insurace

  • Winner: AAMI
  • Recommended Brand: Medibank
  • Recommended Brand: AIA Australia

  Top Value Life Insurace

  • Winner: Medibank
  • Value: Allianz
  • Value: AAMI

• Winners and finalists in 2024

  Life insurance - Direct

  Most Loved

  • Winner: Medibank Life Insurance
  • Finalist: AAMI Life Insurance
  • Finalist: ahm Life Insurance

  Top Value

  • Winner: Medibank Life Insurance
  • Finalist: Budget Direct Life Insurance
  • Finalist: AAMI Life Insurance

  Most Trusted

  • Winner: HCF Life Insurance
  • Finalist: ahm Life Insurance
  • Finalist: ANZ Insurance

  Legendary Service

  • Winner: Medibank Life Insurance
  • Finalist: AAMI Life Insurance
  • Finalist: ahm Life Insurance

  Life insurance - General

  Most Loved

  • Winner: Australian Super Life Insurance
  • Finalist: Hostplus Life Insurance
  • Finalist: CommBank Life Insurance

  Top Value

  • Winner: Australian Super Life Insurance
  • Finalist: Hostplus Life Insurance
  • Finalist: CommBank Life Insurance

  Most Trusted

  • Winner: Australian Super Life Insurance
  • Finalist: Hostplus Life Insurance
  • Finalist: CommBank Life Insurance

  Legendary Service

  • Winner: CommBank Life Insurance
  • Finalist: Suncorp Life Insurance
  • Finalist: Australian Super Life Insurance