Telecommunications is entering a new era. Consumers have benefitted from faster connectivity over the past couple of years, and competition between providers is increasing as virtual network operators become more prominent. Finder has seen a rise in low-cost alternatives to major providers, with a growing reliance on a digital customer experience online over a physical presence in person or on the phone. With network capacities producing higher speeds than ever, price is becoming an increasingly crucial product feature.
The pandemic exacerbated the shift to more connected households, with many more Australians working, shopping and socialising from home. The connected household model is predicted to continue to grow, as demand for streaming services and online shopping increases. Meanwhile, the new hybrid workplace – where many workers will move to a mix of working from home and working from the office – will also see a demand for more Internet usage.
The Future of Telecommunications explores the major trends shaping the future of mobile and broadband markets, how COVID-19 has affected customer needs and what Finder's experts think of the road ahead.
Sophie Wallis is a senior insights analyst with a passion for data storytelling. She spends her time turning complex data into digestible stories and uncovering new consumer trends. When she isn't working, you'll find her planning her next overseas holiday or bingeing on a big novel. Sophie has a Bachelor of Economics from the University of Melbourne.
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Telecommunications is entering a new era. Consumers have benefitted from faster connectivity over the past couple of years, and competition between providers is increasing as virtual network operators become more prominent. Finder has seen a rise in low-cost alternatives to major providers, with a growing reliance on a digital customer experience online over a physical presence in person or on the phone. With network capacities producing higher speeds than ever, price is becoming an increasingly crucial product feature.
