Finance for an Anytime Fitness franchise

An Anytime Fitness franchise costs around $400,000 to $600,000. A business loan can help you finance your investment.

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The fitness world is exploding and Anytime Fitness is a popular choice for many Australians. Offering convenience for people looking to exercise on their own schedules, this successful fitness chain has continued to expand in recent years.

If you're considering buying into an Anytime Fitness franchise there are a variety of important considerations, including how you're going to finance it. This guide will take you through several financing options available to you.

Costs and profitability

How much does an Anytime Fitness franchise cost?

The total initial investment will be around $400,000 plus the following applicable costs:

  • Fit-out costs for the gym of up to $290,000
  • An equipment lease package which can cost up to $240,000
  • A one-time franchise fee of $37,500
  • Ongoing monthly payment of $549
  • No fees paid based on total sales
  • What other costs do I need to consider?

    There are also costs outside what Anytime Fitness charges. These include:

    • GST. Goods and Services Tax (GST) will likely be payable on your franchise purchase. While you will recover this cost when you lodge your first Business Activity Statement (BAS), you will be out that amount in the interim. GST will be 10% of the base purchase price.
    • Working capital. Remember to consider the money required to actually run the business as well. It will take time to build up your working capital from membership fees so you need to ensure you have a sufficient amount to cover costs and debts. The average setup time for an Anytime Fitness club is three to six months, so you will require that time to accumulate membership revenue.
    • Franchisor's legal costs. Ensure that Anytime Fitness includes legal costs in its overall price, otherwise you may have to pay an additional charge for preparing franchise contracts and leasing documents.

    How profitable is an Anytime Fitness franchise?

    Anytime Fitness is one of the two biggest 24-hour gym chains in Australia, the other being Jetts. It currently has over 420 clubs in Australia with reputable branding which is helpful in the startup phase. According to, an Anytime Fitness franchise boasts 120% comparative growth.

    The company will help you (the franchisee) determine viable markets and provide assistance in selecting an appropriate site. The territory you grant will also be exclusive which eliminates the risk of internal franchise competition. Once you begin to make sales Anytime Fitness franchisors will take a percentage of your gross sales.

    Anytime Fitness also provides comprehensive training to help franchisees make the business profitable. There is a mandatory one-week training, followed up with daily or weekly assistance as required. You also have access to an online franchisor hub for support on issues that may arise in the startup phase.

    Finding finance

    What options do I have to finance an Anytime Fitness franchise?

    Anytime Fitness is a successful franchise that can deliver stable revenue which gives you a few financing options:

    • Unsecured business loan. If you don't have property to offer as security you can opt for an unsecured business loan. While there aren't a lot of options from the banks, many smaller business lenders offer unsecured business loans. You will generally be able to apply for between $5,000 and $500,000 and have one to two years to repay it.
    • Secured business loan. If you're able to offer commercial or residential property as security then you can consider a secured business loan. As these are less risky for lenders, you will have more options here. Banks and other lenders can offer longer loan terms (10 years or more) when property is used as security for a business loan and you will be able to apply for up to $1,000,000 with some lenders.
    • Business line of credit. If you're unsure how much you will need to borrow or just want cash on hand while you're setting up the gym, you may want to consider a business line of credit. If you're offering security you will generally be able to borrow up to 80% of the property's value. For unsecured lines of credit, you can apply for a limit up to around $400,000 which should suit the startup costs associated with an Anytime Fitness franchise.
    • Peer-to-peer business loan. Another option to consider is a peer-to-peer (P2P) lender. When you apply with a P2P business lender, your loan is opened up to a loan marketplace and matched to an individual or group of investors that have a risk appetite for financing your business. You will receive a rate tailored to the risk your business represents.

    Compare loans to buy an Anytime Fitness franchise

    Name Product Min. Loan Amount Max. Loan Amount Loan Term Upfront Fee Filter Values
    BOQ SME Recovery Loan Scheme Business Loan
    Up to 10 years
    No approval or administrative fees
    This loan only applies to businesses eligible under the SME Recovery Loan Scheme. An Australian Government backed business loan to help businesses recover from the Coronavirus pandemic.
    Swoop Finance Business Loan
    3 months to 30 years
    Depending on your loan contract
    Apply online and borrow between $18,000 and $90,000,000. Options for good and bad credit borrowers.
    Zip Business Loan
    Up to 5 years
    No establishment fee
    Borrow up to $500,000 with loan terms of up to 5 years. Flexible weekly, fortnightly and monthly repayment options available with no early repayment fees.
    ANZ Unsecured Business Loan
    No maximum amount
    1 to 30 years
    Subject to negotiation and will be detailed in your Letter of Offer
    Apply for a loan from $10,000 with no security required and benefit from flexible repayment terms.
    Lumi Unsecured Business Loan
    3 months to 3 years
    2.5% establishment fee
    Apply for up to $300,000 from Lumi and benefit from short loan terms, no early repayment fees and once approved receive your funds in just one business day.
    ebroker Business Loan
    1 month to 30 years
    $0 application fee
    Small business loans available between $5,000 and $5,000,000. Get access to 70+ non-bank lenders on this independent platform.
    ANZ Secured Business Loan
    No maximum amount
    1 to 30 years
    Subject to negotiation and will be detailed in your Letter of Offer
    Benefit from a low rate when you secure this loan with property and/or business assets. Loans from $10,000 available.
    Prospa Business Loan
    3 months to 3 years
    3% origination fee
    Small business loans are available from $5,000 - $500,000 on terms of up to 3 years. At least six months trading history and a monthly turnover from $6,000 is necessary.
    Moula Business Loan
    1 to 2 years
    2% Establishment fee
    A loan of up to $250,000 that can be approved and funded within 24 hours. Available to businesses with 6+ months operating history and $5,000+ monthly sales.
    Max Funding Unsecured Business Loan
    1 month to 1 year
    $0 application fee
    An unsecured business loan from $3,000 that offers convenient pre-approval and no early repayment fees.
    Westpac Business Loan
    1 to 30 years
    $0 application fee
    Purchase a new vehicle, equipment or support your cash flow with a business finance solution from Westpac.
    Valiant Finance Business Loan Broker
    3 months to 5 years
    $0 application fee
    A Business Lending Specialist from Valiant Finance can give you access to competitive business loans from over 70 lenders. Loans between $5,000 and $1 million are available. Request a call – your loan can be funded in 1 business day.
    ANZ Business Loan under the Government SME Recovery Loan Scheme
    Up to 10 years
    No approval or administrative fees
    This loan only applies to businesses eligible under the SME Recovery Loan Scheme. Bounce back from lockdowns with a loan of up to $5,000,000 with this Australian government backed business loan. Variable rates between 2.49% p.a. and 2.99% p.a.
    Octet Trade Finance
    1 month to 2 years
    Transaction fee 2.5%
    Access a line of credit to pay suppliers in over 65 countries. Borrow from $200,000 up to $7 million.
    OnDeck Business Loans
    6 months to 2 years
    3% of loan amount
    Apply for up to $250,000 and receive your approved funds in one business day. Minimum annual turnover of $100,000 and 1 year of trading history required.

    Compare up to 4 providers

    What should I consider when comparing my financing options?

    There is a lot to think about when it comes to finding the right business finance. Here is what to keep in mind when sorting through your options:

    • Are you able to offer security? This may help your chances of being approved and will give you more loan options to consider. However, how much you can borrow is tied to the property value and you also risk losing the property if the business fails.
    • Do you have previous business experience? As this is a new business, some lenders may require you to prove your ability to run a business before they approve you for finance. You may need to give details of your experience.
    • How much can you afford to repay? Remember to take into account the fees Anytime Fitness will charge when working out how much you will be able to repay. You may also find some business loans are more flexible than others in terms of repayments.
    • Will you need ongoing access to capital? If you know how much finance you need then you can opt for a standard business loan where you will borrow a lump sum of money and repay it over a set term. If you are unsure or want the option to use more credit if you need it, you can consider a line of credit business loan.
    • What fees and interest rates apply? Remember to compare the fees are rates of the business loan you are considering alongside similar loans to ensure it is competitive.

    How do I get approved for finance?

    There is no surefire way to get approved for a business loan, but here are a few things to keep in mind when applying:

    • Eligibility criteria: Each business loan will come with minimum eligibility criteria that you need to meet in order to be approved. Go through the requirements carefully and make sure that you meet the criteria and can provide proof. If you have any concerns about meeting criteria, contact the lender directly.
    • Business plan and financial forecasts: Since your loan application is to start a new business, the lender will have no business financials history from which to assess you. Instead, you can present your business plan and financial projections as well as performance of other Anytime Fitness stores to support your application.
    • Your experience: You may need to provide evidence of your own business experience and capabilities to support your application.

    The bottom line:

    • You're buying into an established brand
    • You will receive comprehensive training and support
    • You will have exclusive territory
    • There are high entry and setup costs

    Pictures: Shutterstock

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