Finder Ad Guidelines and Specifications | finder.com.au
finder.com.au

Finder Ad Specs

More than 2.6 million Australians turn to finder.com.au every month. Here's how you can reach them.

Avatar
Shirley Liu

We’re reader-supported and may be paid when you visit links to partner sites. We don’t compare all products in the market, but we’re working on it!

The following general guidelines apply to all creative assets provided:

  • Finder reserves the right to reject assets or to pause/end a display campaign for any reason.
  • No text-based ads.
  • No adult, gambling or tobacco-related content.
  • No explicit content, including any illegal, sexual, harmful or discriminatory messaging.
  • No misleading messaging in ad content. Content in the advertisement must be related to the offer landing page.
  • Please ensure ads are set to open in a new window.
  • Please note that these general guidelines are subject to change without notice.

Acceptable formats

For third-party ad servers:

  • Rich media only (no retargeting, audience-collecting pixels).
  • Must be HTTPS.
  • Only HTML, HTML5, Javascript, Campaign Manager tags, Sizmek.

For JPG, GIF or PNG:

  • The click tracker or URL must be supplied.
  • Impression trackers are optional.

Please note that our ad unit sizes are available by site section.

Money

Credit Cards, Savings & Transactions, Share Trading, Home Loans, Personal Loans, Money Transfers, Superannuation and Tax.

Ad unitDevice categorySizeAdserved max KBStatic image max KBDelivery lead timeAnimation lengthLooping
SkyscraperDesktop only160x60015030
7 business days
Max 15 secs
Twice (total animation loop = 30 secs)
LeaderDesktop only468x6015030
NavDesktop only200x8010030

Insurance

Health, Life, Car, Home and Pet.

Ad unitDevice categorySizeAdserved max KBStatic image max KBDelivery lead timeAnimation lengthLooping
SkyscraperDesktop only160x60015030
7 business days
Max 15 secs
Twice (total animation loop = 30 secs)
LeaderDesktop only468x6015030
NavDesktop only200x8010030

Energy

Ad unitDevice categorySizeAdserved max KBStatic image max KBDelivery lead timeAnimation lengthLooping
SkyscraperDesktop only160x60015030
7 business days
Max 15 secs
Twice (total animation loop = 30 secs)
LeaderDesktop only468x6015030
NavDesktop only200x8010030

Shopping

Ad unitDevice categorySizeAdserved max KBStatic image max KBDelivery lead timeAnimation lengthLooping
SkyscraperDesktop only160x60015030
7 business days
Max 15 secs
Twice (total animation loop = 30 secs)
LeaderDesktop only468x6015030
NavDesktop only200x8010030
Half pageDesktop only300x60030050

Tech & Telco

Mobile Phones, Broadband, Gaming, Streaming and Technology.

Ad unitDevice categorySizeAdserved max KBStatic image max KBDelivery lead timeAnimation lengthLooping
SkyscraperDesktop only160x60015030
7 business days
Max 15 secs
Twice (total animation loop = 30 secs)
LeaderDesktop only468x6015030
NavDesktop only200x8010030
Half pageDesktop only300x60030050
MRECDesktop and mobile300x25015030

Travel

Ad unitDevice categorySizeAdserved max KBStatic image max KBDelivery lead timeAnimation lengthLooping
SkyscraperDesktop only160x60015030
7 business days
Max 15 secs
Twice (total animation loop = 30 secs)
LeaderDesktop only468x6015030
NavDesktop only200x8010030
Half pageDesktop only300x60030050

Branded Content

Site wide asset requirements. Please provide all sizes listed to guarantee all placements are reserved for your article.

Ad unitDevice categorySizeAdserved max KBStatic image max KBDelivery lead timeAnimation lengthLooping
SkyscraperDesktop only160x60015030
7 business days
Max 15 secs
Twice (total animation loop = 30 secs)
LeaderDesktop only468x6015030
MobileMobile only320x5010030
Half pageDesktop only300x60030050
MRECDesktop and mobile300x25015030

More guides on Finder

Ask an Expert

You are about to post a question on finder.com.au:

  • Do not enter personal information (eg. surname, phone number, bank details) as your question will be made public
  • finder.com.au is a financial comparison and information service, not a bank or product provider
  • We cannot provide you with personal advice or recommendations
  • Your answer might already be waiting – check previous questions below to see if yours has already been asked

Finder only provides general advice and factual information, so consider your own circumstances, or seek advice before you decide to act on our content. By submitting a question, you're accepting our Terms of Use, Disclaimer & Privacy Policy and Privacy & Cookies Policy.
Go to site