4 reasons why you should switch your broadband plan for 2023

Don't get complacent about your internet provider. Make sure you're getting the best deal in the new year.
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January is the perfect month to do a bit of life admin and set yourself up for success for the rest of the year.
And one item that should definitely be on your to-do list is re-assessing your internet plan.
Whether you know your current plan isn't serving your needs, you've been bitten by the cost of living or you just haven't looked at your options for a while, this January is the perfect time to set yourself up for the rest of the year.
1. You could access faster internet elsewhere
We live in an online world where download and upload speeds are critical for ease of communication and access to all sorts of media.
Whether it's for working, streaming, gaming or just plain old browsin', you're feeling the need for speed.
But not every internet provider is created equal. While features like unlimited data have been standard for a while now, speed can vary wildly.
So if it's been a while since you upgraded your connection or plan, you may well be amazed at how much faster your internet could be with the right setup.
For example, iiNet's Home Wireless offers max download speeds of 20Mbps, which is perfect for those who mostly use their internet for browsing and occasional streaming.
But if you need some more grunt under the hood, there's also the 5G Plus plan which offers max download speeds of 50Mbps.
Additionally, there's also a 5G Premium plan with max download speeds of 100Mbps – ideal if you're a dedicated gamer or are in a line of work where you need to regularly transfer large files.*
2. There are short-term offers available in the market
One of the other great benefits of looking for a new internet plan at this time of year is that there are always great offers available for new customers.
By taking advantage of them at the right time, you can set yourself up for the school holidays and beyond, too.
With more people at home over this period, there's going to be more strain on the home internet. But with a faster plan in place, you'll be much better equipped to keep the whole family entertained.
To point to one example, iiNet is currently offering the first month of its Home Wireless Broadband and 5G Home Broadband plans on them – effectively allowing you to "try before you buy".
With an introductory offer like this, you're able to see whether the plan is a good fit for you, before committing longer-term.
3. Loyalty doesn't always reap rewards
Your internet is like any other utility connected to your house. So, you should be checking it at least once a year to see if you can get a better deal.
Although some providers do offer incentives for loyalty – such as discounts or upgraded plans – many others take a much more transactional approach.
So if you're annoyed seeing new customers reap the benefits while you get none for your loyalty, it's time to make a change.
Even if you ultimately end up staying with the same provider, you may be able to get a significantly better deal when you switch plans or upgrade.
4. You can find better value
If you haven't updated your internet plan for a few years, it's quite possible you're on an outdated deal.
Pricing is one of the most important considerations. You should be weighing up what you're paying for currently versus what else is available on the market.
For example, iiNet's Home Wireless and 5G plans start from $59.99 a month.
The other primary considerations for internet plans tend to be data, download speed and bonus inclusions.
So if you can get a better deal on any of these or save yourself some cash, why not?
It's also worth looking for a provider that offers no lock-in as part of its plan, too. That way, if you need to make a shift in future, you won't need to worry about running down a contract.
There's no point in forking over extra cash for no benefit. So why not do some investigating and see what's out there?