Media Release

Christmas cutback: How 14 million Aussies will save on gifts

    • 51% will set a gift-giving budget
    • 15% won’t buy presents at all
    • Saving tips for the festive season

29 October, 2018, Sydney, Australia – From bulk buying to DIY gifts, millions of Australians are tightening the purse strings this Christmas according to new research from, the site that compares virtually everything.

The survey of 2,013 people reveals that 76% of Aussies — equivalent to 14 million people — are looking at ways to cut costs this festive season.

Half of the respondents (51%) are committing to a spending limit for gifts while 17% are doing Secret Santa to minimise the number of people to buy for.

Bessie Hassan, Money Expert at said Christmas doesn’t come cheap.

“It can drain your bank account and leave you regretting it for months,” she said.

”Aussies are nervous about the usual bumper Christmas spending boom and are getting creative with ways to save money.”

Some will make or bake their own gifts (17%) to minimise the cost, and 13% will regift their unwanted presents instead of forking out for new ones.

Hassan said it’s a good idea to devote some time on budgeting and to shop during sales.

“In 2018, you shouldn’t pay full price for anything, and the good news is there are plenty of sales between now and Christmas.”

“Mark the big sale days in your calendar and shop then. There’s Single’s Day on November 11 and Black Friday on November 23, so there’s no excuse to be a Grinch.”

Some Aussies will skip gifts altogether with 15% saying they won’t buy presents at all.

Ways to save money this Christmas
Setting a spend limit for each person51%
Buying wrapping paper/cards in bulk18%
Making or baking gifts17%
Doing Kris-Kringle/Secret Santa17%
Avoid buying presents altogether15%

Tips to save money this Christmas

  • Think ahead: Go shopping during the Black Friday period to take advantage of pre-Christmas sales. Sales usually bleed into the weekend for Cyber Monday
  • Compare any offers you find with those available online as you may find there is a cheaper price
  • Divy up the Christmas meal between the family so the cost can be spread out evenly
  • Give gifts of time: Look at how you could help a family member instead of buying them yet another gift


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About Finder

Every month 2.6 million unique visitors turn to Finder to save money and time, and to make important life choices. We compare virtually everything from credit cards, phone plans, health insurance, travel deals and much more.

Our free service is 100% independently-owned by three Australians: Fred Schebesta, Frank Restuccia and Jeremy Cabral. Since launching in 2006, Finder has helped Aussies find what they need from 1,800+ brands across 100+ categories.

We continue to expand and launch around the globe, and now have offices in Australia, the United States, the United Kingdom, Canada, Poland and the Philippines. For further information visit

12.6 million average unique monthly audience (June- September 2019), Nielsen Digital Panel

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