The buy now pay later sector is currently under an ASIC review. Find out more about this review.
Retailer guide to Afterpay
Take advantage of Afterpay to grow your business and convert customers who might be on the fence about your products.
We’re reader-supported and may be paid when you visit links to partner sites. We don’t compare all products in the market, but we’re working on it!
You might have seen Afterpay spring into every retailer out there seemingly overnight. If you’re trying to decide if it will be right for your business, this guide will take you through what you need to know.
How does Afterpay work for retailers?
As a retailer, the Afterpay sign-up process is quick and relatively simple. When you fill out the enquiry form, an Afterpay customer service representative will contact you in order to discuss your needs. Afterpay works both online and in-store, so you can choose how it suits you best.
If a customer buys something online using Afterpay, they simply select Afterpay at the checkout, and once the customer has received their item, Afterpay will settle with you and assume any credit or fraud risk. The instalments that the customer pays go to Afterpay instead of you since Afterpay will have already paid you for the merchandise.
How does Afterpay integrate with my point of sale?
Afterpay integrates with a variety of point-of-sale platforms as well as ecommerce platforms. Some platforms that Afterpay instantly integrates with include the following:
- Commerce Vision
- Pacific Island
What benefits does Afterpay offer my business?
Some of the Afterpay features that can benefit your business include the following:
- Set instalments for customers. Afterpay informs potential customers about the instalment amounts and the frequency of payments to make it easier for them to decide if they want an item.
- New customers. Afterpay gives you the opportunity to benefit from more sales and the possibility of an increased customer base.
- Rise in repeat purchases. The likelihood of repeat customers to purchase from your business increases plus they will be more inclined to spend more per transaction.
- Payment upfront. As soon as the customer receives their item, Afterpay settles with the merchant quickly and automatically. There are no complicated processes or lengthy wait times associated with payment.
- Name recognition. Afterpay is currently used by over 1,400 retailers across the country. You can benefit from this name recognition if you incorporate Afterpay into your business.
- Zero fraud or credit risk. Although it might seem like Afterpay could be a high risk, Afterpay assumes all end-customer non-payment risk for every transaction. This takes you and your business off the hook and you no longer have to chase up defaulting customers.
How much will Afterpay cost my business?
The fees that you can be charged depend on your business's agreement with Afterpay. However, the fees below are a general guide as to what businesses can expect with an Afterpay agreement.
- A $0.30 fee per transaction.
- A commission rate fee per transaction. This can range from 4-6% based on your agreement.
Although $0.30 per transaction doesn’t seem like a lot when you’re selling your products for much more than that, it’s important to factor in the commission rate fee as well.
What interest-free plans does Afterpay offer shoppers?
Afterpay offers a credit line to your customers. They use it to buy items from your store (online or in a physical shop) and pay the money back later.
Customers make 4 payments over 6 weeks, with the first payment taken at the initial purchase of the item. If they do not adhere to the payment schedule, they are charged late fees until they have paid off their instalment.
The 6 weeks are interest-free, so the customer owes the instalments that are reflected on the website.
How do I start offering Afterpay at my store?
In order to start offering Afterpay at your store, you just need to fill out the online form that is available on Afterpay's website. Some of the details that you need include the following:
- Your ABN
- Your point-of-sale (POS) provider
- Your average order value
- Your total annual sales
- The payment platform you use
- Personal details, such as your name and address
- Your industry
- The type of business you have
- What sales channels you use and whether they’re online, in-store or both
Once you provide all of this information and more, a representative will get back to you within the next 24-48 hours.
Frequently asked questions about Afterpay
More guides on Finder
Pay It Later
Buy now and pay it later, with shopping limits up to $1,000.
A buy now pay later option for agricultural businesses, with terms up to 6 months.
Humm Pro review
Support your business's cash flow with Humm Pro's unsecured interest free digital payment solution for Aussie businesses.
PayPal Pay in 4 review
PayPal Pay in 4 is a buy now pay later service available across thousands of retailers globally. Split your repayments into 4 equal instalments paid over 6 weeks.
Find out more about Fupay, the virtual card that will let you pay rent, food and utility costs, online and in-store purchases, and even cash withdrawals, interest-free.
Spot. Buy Now, Pay Later
Pay off up to $1,000 over 4 or 8 fortnightly and interest-free instalments with Spot. Buy Now, Pay Later.
Zip Business Trade Plus
Zip's Business Trade Plus service allows you to split the cost of your business expenses up to $150K over four4 monthly instalments, without having to pay anything for the first 60 days, for a 3% fee. Find out more here.
Zip Business Trade
Spread the cost of your business purchases and invoice payments over a longer period and keep your cash flow positive with Zip Business Trade. Access $1K to $3K purchasing power for $12 per month.
Limepay offers a seamless integration with retailers that could improve the checkout experience for both merchants and customers. Find out more here.
bundll is the only buy now pay later platform that lets you pay for your purchases absolutely anywhere that accepts Mastercard.
Ask an Expert