Top 7 stylish retailers for middle-aged women’s fashion
Looking for pieces that are flattering and elegant? Look no further.
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While it's a myth that certain fashions have an age limit, as you get a little older you may find you want to swap out the daring pieces for some more classic ones. Finding trendy but form-flattering fashion can be a little bit of a challenge, though, so we're here to help you out. We've assembled a list of the best brands offering a more mature take on fashion so you can easily shop pieces that make you feel good and look great.
David Lawrence
Made for the upmarket woman, David Lawrence stocks a huge range of apparel that is high quality and very on trend. Rather than miniskirts and party dresses, you'll find an array of beautiful midi and maxi length pieces that are guaranteed to earn you a compliment or two. If you need a little fashion inspiration to help you put together some new looks, the site also has a lookbook to show you how seasonal pieces can be mixed and matched.
Where to buy:
- David Lawrence - Extra 30% off
- THE ICONIC - 30% off
- MYER - From $69
David Lawrence
Extra 30% off women's clothing
Shop and enjoy an extra 30% off women's clothing at David Lawrence while stocks last. T&Cs apply.
David Lawrence
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David Lawrence
$99 on your favourite brand of pants
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Seed Heritage
Seed Heritage is the perfect blend of quality basics and trendy apparel, making it easy for you to fill your wardrobe with pieces that are fashionable and versatile. The label even stocks an array of shoes and accessories to help you to update your style, as well as a sportswear section featuring tops and jumpers that are shapely without being skintight.
Where to buy:
- Seed Heritage - Up to 70% off
- MYER - From $39.95
Seed Heritage
Up to $30 off Children's clothing
Hurry while stocks last at Seed Heritage. T&Cs apply.
Seed Heritage
Up to 60% off kidswear
Shop clothing and accessories for your little girl at Seed Heritage and snag great discount. Hurry while stocks last. T&Cs apply.
Seed Heritage
Up to 40% off homewares
Shop up to 40% off homewares like pillowcases, duvet covers, blankets, towels, and more at Seed Heritage. While stocks last. T&Cs apply.
Seed Heritage
Up to 70% off kitchen & dining
Don't miss out huge savings on kitchen & dining at Seed Heritage. Hurry while stocks last. T&Cs apply.
Seed Heritage
Up to 60% off accessories
Enjoy huge savings on sunglasses, fedora, belt, scarf and more. Hurry while stocks last. T&Cs apply.
Veronika Maine
For those who prefer fashion that is more creative than understated, take a look at Veronika Maine. The fashion label celebrates the art of fashion through bespoke prints and quality fabrics, creating pieces that are highly fashionable while maintaining an individualistic twist. Rather than figure-hugging styles, Veronika Maine's pieces tend to elegantly drape, making them both complimentary and comfortable.
Where to buy:
- Veronika Maine - Up to 70% off
- David Jones - From $179
Veronika Maine
Up to 70% off women's clothing
Shop up to 70% off women's clothing at Veronika Maine while stocks last. T&Cs apply.
Veronika Maine
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Sign up and enjoy $75 each time you spend $750 within twelve months, early access to promotions and new season collections, plus enjoy a $30 birthday reward. T&Cs apply.
Karen Millen
If you're in need of occasionwear pieces or stylish workwear, look no further than Karen Millen. The label is loved for its premiumwear that is both eye-catching and polished. Each piece is given an elegantly feminine feel to it thanks to beautiful cuts and impressive attention to detail. The extra quality does come with a rather upmarket price tag but it's worth splashing out on, especially if you have a big event coming up.
Where to buy:
- Karen Millen - Up to 50% off everything
Karen Millen
Up to 80% off sale
Enjoy huge savings on timeless pieces at Karen Millen. Hurry before they're gone. T&Cs apply.
Karen Millen
Up to 50% off everything
Shop and enjoy up to 50% off everything while stocks last. T&Cs apply.
Marks & Spencer
British retailer Marks & Spencer is known for being an incredibly age-inclusive brand. That means you'll see quite a large variety of styles available on the site, helping you to easily shop pieces that you feel most comfortable in. As a well-known name in the fashion world, all of the pieces from the label are very stylish, while managing to stay well within an affordable price bracket.
Where to buy:
- Marks & Spencer - From $32.99
- THE ICONIC - Up to 70% off
Marks & Spencer
Women's dresses & jumpsuits from $32.99
Get women's dresses & jumpsuits from $32.99 at Marks & Spencer. T&Cs apply.
Marks & Spencer
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Trenery
Australian label Trenery is the definition of stylish womenswear. From stunning dresses to cozy knits, the brand offers pieces that are a mature take on current trends. The Trenery site also has a "Style File" tab which showcases all the latest fashions and teaches you how to easily incorporate them into your wardrobe.
Where to buy:
- THE ICONIC - Up to 70% off
- David Jones - From $59.95
Country Road
Australian fashion lifestyle brand Country Road is known for its quality and its simplicity. Offering an array of versatile pieces, the brand delivers on modern, effortless fashion. While there are certainly some bright colours and eye-catching prints available, most of Country Road's pieces are quite neutral, easily achieving a sleek and polished look.
Where to buy:
- THE ICONIC - Up to 20% off
- David Jones - From $39.95
More from fashion
Main image: Instagram user countryroad
Looking to shop women's fashion online? See the latest deals to save yourself some money:
Popular NET-A-PORTER coupon codes
Last checked | Code description | Code |
---|---|---|
5 Feb 2024 | 10% off your first order | FIR**** |
1 Nov 2023 | Up to $75 off your first purchase | HEY**** |
25 Jun 2021 | 15% off your first clothing order | FIR**** |
14 Jul 2023 | 15% off your first purchase | FIR**** |
20 Feb 2024 | Up to 80% off sale | ******** |
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