How to buy all Australian at the first ever online Aussie Mega Mall

Stephanie Panecasio 30 January 2018 NEWS

AUSSIE MEGA MALL LEAD

There's nothing as satisfying as scoring a bargain and supporting the local industry.

If you're the kind of shopper who prefers to buy Australian but struggles to find your favourite brands online, stay in your pyjamas and don't worry about going barefoot because the Aussie Mega Mall has officially opened its virtual doors.

If you thought your local mall had a zillion shops to browse through (okay, maybe a slight exaggeration), trust us when we say that it has nothing on the Aussie Mega Mall. The website showcases over 30,000 stores, all of which are home-grown Aussie brands.

So when we say there's plenty of variety, we mean it. From womens wear and footwear through to finance and office supplies, there's something for everyone.

Most Australian shoppers tend to do their online shopping either in the comfort of their own homes (glass of wine and pyjamas recommended), or on public transport via their mobile phones. The Aussie Mega Mall's user interface caters to this variety, structuring the website like a touch-interactive app.

Each store is accessible on the first page of each category and can be viewed through a simple click on the icon. By populating the first page with every single retailer, it helps smaller Australian stores gain more traction and recognition – especially if they're usually competing against big name international brands that dominate the online space.

Plus, the user can curate their own specialised mall with a collection of their favourite, most-used stores.

Aussie Mega Mall's CEO and founder, Darryl Reeves, created the website with a goal of fighting back against international stores taking away revenue from local Australian retailers through buying Google space.

“Every online Australian store from large corporations to the small at-home store can be showcased 100% free whilst knowing they will be on page 1. The only qualification is that you must be an Australian online store,” he said.

Considering the 2017 NAB Online Retail Sales Index in November indicated that Aussies spent approximately $24 billion online, the Aussie Mega Mall is filling a gap in the market, especially considering the site allows you to filter the available stores via your preferred payment method.

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