10 quirky clothing brands like Gorman

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1. Obus

Similar to Gorman, the Obus label offers an array of unique pieces that are a breath of fresh air in an era where monochrome and minimalism reign supreme. Both brands share a penchant for vibrant colours and bold prints and also share a similar price point. Each label also makes throwing an outfit together a simple process, as they both offer plain basics that you can easily pair with more distinctive pieces.

Where to buy:

• THE ICONIC

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2. Alice + Olivia

New York City-based label Alice + Olivia is known for its colourful and contemporary designs, offering the same playfulness as the Gorman brand. While Alice + Olivia's glamorous tailoring and flattering cuts contrast Gorman's more relaxed fits, both brands deliver on modern energy and creativity.

Where to buy:

• Shopbop
• Farfetch
• THE OUTNET

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3. Romance Was Born

Contemporary Australian fashion house Romance Was Born is the definition of kitsch with its vivid designs and creative flair. While the label's pieces are a little more theatrical than Gorman, both fashion brands offer bold and innovative designs with relaxed fits. Just like Gorman, Romance Was Born uses a variety of bright colours to really make its pieces pop. Its price range does vary from Gorman, however. Where Gorman's items usually sit around the $150-$300 mark, Romance Was Born usually charges around $300-$2000 for its items.

Where to buy:

• THE ICONIC
• David Jones

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4. Finders Keepers

Finders Keepers is a contemporary Australian fashion label best known for its playful prints and fun personality. While the brand offers more modern silhouettes and a feminine feel that varies from Gorman, the labels are similar in their diverse prints and approach to colour. Those with a love of bright hues and versatile pieces will love Finders Keepers.

Where to buy:

• THE ICONIC
• Myer

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5. Dangerfield

Melbourne label Dangerfield is known for its edgy and unique style. Since setting up shop in 1988, the brand has steadily grown into one of Australia's leading alternative fashion labels. Though Dangerfield's colour palette is typically a little more understated than Gorman, it does share Gorman's love of bold prints and whimsical designs.

Where to buy:

• Myer

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6. Princess Highway

One of Melbourne's most popular vintage-inspired labels, Princess Highway is quite similar to Dangerfield. The brand draws inspiration from 60's mod, 70's glamour and 90's grunge, which is quite different from the modern aesthetic Gorman is known for. However, both brands stock colourful and distinctive pieces, making Princess Highway a great option for those who love vibrant collections, but prefer a more vintage twist.

Where to buy:

• THE ICONIC
• Myer

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7. BY JOHNNY

Much like Gorman, the BY JOHNNY label enjoys statement prints and punchy colours. However, BY JOHNNY offers a slightly more high-end alternative to Gorman with its elegant, flattering silhouettes and feminine textures. If you're in the market for some seriously stylish wear that's guaranteed to stand out, this is a label you're going to want to check out immediately. As BY JOHNNY is a little more upmarket than Gorman, its price range is a tad higher, but most pieces still come in under the $400 mark.

Where to buy:

• David Jones
• THE ICONIC

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8. Monki

With abstract prints and loose silhouettes, Monki is a brand similar to Gorman in style but not in price. While some of its pieces do scrape the $100 mark, most fall into a price point of $60 and under, making it a truly affordable alternative. The wide selection of wearables also makes it a breeze to mix and match pieces with your current wardrobe to come up with your own Gorman-inspired outfits.

Where to buy:

• ASOS

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9. Mister Zimi

Emblazoned with bold patterns, Mister Zimi takes its cue from the colours and silhouettes of the 70's era. Based in Byron Bay, the label takes on a slightly tropical feel with its relaxed, trans-seasonal, versatile pieces. You'll notice similar prints to the Gorman label in hues that are still colourful, though not quite as loud as Gorman's.

Where to buy:

• eBay
• Mister Zimi

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10. Gary Bigeni

Gary Bigeni is one of Australia's most eclectic fashion designers and an upmarket alternative to the Gorman brand. Similar to Gorman, the Bigeni label shows that it is all about embracing a unique sense of style through its use of vivid colours and statement pieces. Though quite kitschy, the brand embraces sleek and clean silhouettes to create pieces that are both flattering and unique.

Where to buy:

• THE ICONIC