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Where to buy alcohol online in Australia

Whether you’re looking to stock up or you just want to source your favourite tipple, you’ll find it at one of these great retailers.

Today's best drink deals

If you're looking to stock up on alcohol, buying online certainly has its benefits. Not only can you easily compare products and find delicious new drinks to try, but you can also compare prices and nab yourself the best deal.

To get you started, we've rounded up a list of online retailers with a huge selection of alcohol available at competitive prices. We've also found the ones offering free shipping deals so you can cut out the cost of having your drinks delivered to your doorstep.


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Good Pair Days

Good Pair Days

Looking to sign up for a wine subscription service but don't know where to start? For our money, it's hard to go past Good Pair Days. Not only does it offer customisable plans designed to suit your taste, but you also get handy extras like food pairings and matching recipes.

  • Free shipping Australia wide
  • No subscription fee
Go to Good Pair Days


The Laithwaite's Wine People story started over 50 years ago with a man and a van. Today, they are still a family-owned business, delivering an incredible range of quality wines to over a million customers worldwide. From Bordeaux to the Barossa, experience the Laithwaite's difference today.

  • Fast and efficient delivery
  • 100% Money-back Guarantee
  • Big savings on quality wines
Go to Laithwaites
Naked Wines

Naked Wines

Unique business venture Naked Wines sees customers fund independent winemakers in return for wholesale prices. If you're looking for a serious discount on great-tasting wines, you'll find it here.

  • Free delivery in Sydney and Melbourne metro areas
  • Refunds accepted
  • Supports small businesses
Go to Naked Wines


eBay has one of the largest ranges of alcoholic beverages in Australia with thousands of sellers and retailers offering high quality products at affordable prices. Some of the biggest liquor supermarket chains in the country have official eBay stores where you can find plenty of discounted products.

  • Free shipping on eligible items with eBay Plus membership
  • Easily compare prices on similar products
  • Regular clearance sales from leading retailers
Go to eBay


Online giant Amazon is constantly adding products to the site, which means there’s always something new to shop. It also makes it easy to compare prices on similar items to get yourself the best possible price.

  • Free shipping on eligible items with Amazon Prime membership
  • Easily compare prices on similar products
  • Huge product range
Go to Amazon


If you're looking for some drink inspiration, head on over to HelloDrinks. As well as having a huge range of alcohol on offer, the site also has a heap of cocktail recipes for you to try out.

  • Free metro shipping on orders over $150
  • Discount on first order with email sign-up
  • Zip Pay available
Go to HelloDrinks
First Choice Liquor

First Choice Liquor

Offering free delivery on larger wine and spirits orders, First Choice Liquor makes it easy to stock up on your favourites for less.

  • Free delivery on wine and spirits orders over $150
  • No-contact delivery available
  • Click and collect available
Go to First Choice Liquor


With a wide range of red, white, sparkling, spirits, beers and ciders on offer, Liquorland will have you sipping on your favourite beverage in no time.

  • Free delivery on wine and spirits orders over $150
  • Click and collect available
  • No-contact delivery available
Go to Liquorland
Jimmy Brings

Jimmy Brings

Catering to all your last-minute food, drink and home entertainment, Jimmy Brings delivers booze, snacks, meals and even painkillers and condoms in under 30 minutes. Better yet, it delivers all week long, so you can place an order whenever the mood strikes.

  • 30-minute delivery in Sydney, Melbourne or Brisbane
  • Live GPS tracking
  • Delivery available 7 days a week
  • Delivery available until 11.30pm in some locations and on select dates
Go to Jimmy Brings
Vintage Cellars

Vintage Cellars

Despite being a specialist in fine wines, you'll also find a range of other tipples at Vintage Cellars, including popular beer, spirits and ciders.

  • Free delivery on wine and spirits orders over $150
  • Earn points on every shop with a Wine Club membership
  • Click and collect available
Go to Vintage Cellars
Just Wines

Just Wines

With over 6,000 wines available, there's something for everyone at Just Wines. There's even a selection of mixed wine cases available that are made for sharing or for simply trying out new flavours.

  • Free 90-day returns
  • 100% money-back guarantee
  • Refer friends and earn 20% discount vouchers
Go to Just Wines
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Which retailers offer free delivery?

  • Good Pair Days: Free shipping on all orders with 4 bottles or more
  • Laithwaites: Free shipping on orders over $300
  • eBay: Free shipping from millions of sellers
  • Amazon: Free delivery on eligible orders with a Prime membership
  • First Choice Liquor: Free shipping on orders over $150
  • Liquorland: Free shipping on orders over $100

Which retailers let you buy alcohol online and pay for it later?

Where can you buy cheap alcohol online?

If you're after a bargain, Dan Murphy's is the market leader, offering the lowest price guaranteed. First Choice Liquor is Dan Murphy's main competitor, using the scale of products available to slash retail prices. Bootleg Liquor also prides itself on charging low prices for its high-quality tipples.

Naked Wines is not a budget shopping destination but supplies customers with quality wine at wholesale prices when they sign up to support winemakers. WineMarket and First Vintage offer a whole range of wines at different price points, including options for the budget-conscious. Groupon's business model of flash sales and deal-of-the-day sales offers members one-time-only savings, which can dramatically reduce the cost of liquor.

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8 Responses

    Default Gravatar
    BarbaraMay 10, 2017

    I’m getting dead links when I clock on them. Am I alone in this?

      DeeMay 10, 2017Finder

      Hi Barbara,

      Thanks for your question.

      I checked all the links above and also tried clicking the green buttons. They are working fine on my end.

      You may want to refresh your page and try again.


    Default Gravatar
    AbhiMarch 30, 2016


    Even Booze Company has great prices and huge range of alcohols. Any reason its not mention here ?..

      StephanieMarch 31, 2016Finder

      Hi Abhi,

      Thanks for your recommendation! We will review them shortly for inclusion on our list.



    Default Gravatar
    LinNovember 8, 2015

    Hi, I’m ready to open a Chinese restaurant in Melbourne. I’m looking for a wine supplier which could help me with the wine list. Cause I’m not really familiar with the wine brand, can you advise me which wine supplier could help their customers make a wine list?

      AlexNovember 9, 2015Finder


      If you’re looking for online help, Dan Murphy’s offers a “Liquor Library”, including a guide to wine, which may help you choose what to serve at your restaurant. It includes some tips on matching different foods and wines too.

      Otherwise, most wine suppliers who sell by the case WineMarket and WineSelectors offer a customer service line where you should be able to speak to someone about your specific needs.

      Hope that helps.

    Default Gravatar
    GeorgeAugust 3, 2015

    We have just purchased a pub/bar, and looking to find where we can purchase stock at reasonable prices. The current listening suppliers we have, are priced at similar prices to dan murphys and first choice retail outlets ?? Can you advise where I can buy direct, in quantities, at wholesale prices? Thanks

      AlexAugust 4, 2015Finder

      Hi George,

      Thanks for getting in touch.

      While the outlets listed on this site sell straight to the consumer, there are occasions where buying in bulk from stores like Dan Murphy’s ends up a bit cheaper than wholesale prices.

      Hope that helps,

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