The latest millennial travel trend is all at sea
Could cruising be the next big thing for young Aussie travellers?
There’s little doubt that Aussies love to travel, starting with our first gap year around Europe or South America and followed by the annual pilgrimage to much-loved spots around Bali and Thailand.
New data from Allianz Travel Insurance, though, shows a new travel trend emerging, specifically within the millennial demographic (19-35 years old). There’s been a dramatic increase in the number of Aussies embarking on cruises in recent years with a huge growth (118%) between 2015 and 2017 for younger travellers.
The ease and all-inclusive nature of a cruise holiday is starting to take the interest of millennial and one of the top reasons for donning a beach bag instead of a backpack includes the ability to visit multiple destinations without having to pack your bag in between.
Some of the most popular destinations over the years have been the Pacific, Vanuatu and New Caledonia.
In the past year, though, millennial have started to opt for cruising around Australia, with our island home overtaking the Pacific in popularity as one of the top three cruising spots for millennials in 2017 and to date in 2018.
Reports from Allianz says that while backpacking and hostel life is still appealing for young Aussie travellers, millennials are starting to recognise the benefits of cruising including less planning and more time to enjoy being on holiday.
If you haven’t gotten your sea legs yet, check out our list of best cruises for first timers or keep up to date on the latest deals to make sure you’re getting all the free upgrades, half-price sailings and on-board credit.
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