This is why THE ICONIC's new VISUALISE app feature allows you to shop smarter and try before you buy online.
Ever wanted to try on sneakers from the comfort of your own home? Now you can, thanks to THE ICONIC. Introducing VISUALISE, the online retailer's app offering an augmented reality experience. Launching today, this is the first feature of its kind from an Asia Pacific retailer. The program runs on AR technology, projecting the pair of kicks onto the users' feet via a smartphone screen.
Why are we so obsessed? Because it gives you the ability to virtually try on sneakers – online shopping has never been easier. According to Pinterest data, one of the top trends for 2019 is a great pair of kicks. Searches around the world for "statement sneakers" are up by 2,211% – which is massive! There has never been a better time to get your hands on new shoes – and try them online before you buy.
Within the VISUALISE feature, there are over 50 styles to choose from and it's from brands that you know and love. We're talking Nike, adidas, Reebok, ZESPA, AGE, Karhu and White Mountaineering. And the good news just keeps on coming, ladies and gents – plenty more brands and styles are going to start rolling out in the next few weeks. So if you don't like what's on offer right now, stay tuned for more!
Zoe Ghani, Chief Technology Officer of THE ICONIC , said: "We're incredibly proud to be the first retailer based in the Asia-Pacific region to offer augmented reality shopping to Aussie and Kiwi customers – another amazing milestone in our ongoing journey to define the future of retail in Australia and New Zealand. We truly believe this launch is game-changing for online retail as VISUALISE helps bridge the online/offline gap for shoppers who want the experience of trying on footwear before they buy."
Obsessed with sneakers like us? You need to check out our dedicated sneakers hub. It's where you can find all the latest news, best deals and release dates of all your favourite styles.
How to use VISUALISE:
If you don't already have THE ICONIC app, you need to download it first. You can do that here. Already have it? Then make sure the software is up-to-date. Tap the AR icon that appears on specific sneaker styles, and simply follow the instructions for an awesome user experience. You can take a photo or video, and even save and share your top picks.
Get 30% discount on selected beauty products from Giorgio Armani, KVD Beauty, Aveda, CTZN Cosmetics, and more at THE ICONIC. Limited time offer and while stocks last. T&Cs, exclusions apply.
Save up to 40% on selected sneakers from Nike, Tommy Hilfiger, Converse, New Balance, Puma, adidas, and more at THE ICONIC. Limited time offer and while stocks last. T&Cs, exclusions apply.
Save up to 50% on selected luggage and travel accessories from American Tourister, Cobb & Co, Bellroy, Mon Purse, and more at THE ICONIC. While stocks last. T&Cs apply.
Stay in touch and sign up to THE ICONIC news for your $20 discount on your next order over $99. Plus, be the first to know about sales, new arrivals and more. T&Cs apply.
How likely would you be to recommend finder to a friend or colleague?
0
1
2
3
4
5
6
7
8
9
10
Very UnlikelyExtremely Likely
Required
Thank you for your feedback.
Our goal is to create the best possible product, and your thoughts, ideas and suggestions play a major role in helping us identify opportunities to improve.
Important information about this website
finder.com.au is one of Australia's leading comparison websites. We are committed to our readers and stands by our editorial principles
We try to take an open and transparent approach and provide a broad-based comparison service. However, you should be aware that while we are an independently owned service, our comparison service does not include all providers or all products available in the market.
Some product issuers may provide products or offer services through multiple brands, associated companies or different labeling arrangements. This can make it difficult for consumers to compare alternatives or identify the companies behind the products. However, we aim to provide information to enable consumers to understand these issues.
We make money by featuring products on our site. Compensation received from the providers featured on our site can influence which products we write about as well as where and how products appear on our page, but the order or placement of these products does not influence our assessment or opinions of them, nor is it an endorsement or recommendation for them.
Products marked as 'Top Pick', 'Promoted' or 'Advertisement' are prominently displayed either as a result of a commercial advertising arrangement or to highlight a particular product, provider or feature. Finder may receive remuneration from the Provider if you click on the related link, purchase or enquire about the product. Finder's decision to show a 'promoted' product is neither a recommendation that the product is appropriate for you nor an indication that the product is the best in its category. We encourage you to use the tools and information we provide to compare your options.
Where our site links to particular products or displays 'Go to site' buttons, we may receive a commission, referral fee or payment when you click on those buttons or apply for a product. You can learn more about how we make money.
When products are grouped in a table or list, the order in which they are initially sorted may be influenced by a range of factors including price, fees and discounts; commercial partnerships; product features; and brand popularity. We provide tools so you can sort and filter these lists to highlight features that matter to you.
Please note that the information published on our site should not be construed as personal advice and does not consider your personal needs and circumstances. While our site will provide you with factual information and general advice to help you make better decisions, it isn't a substitute for professional advice. You should consider whether the products or services featured on our site are appropriate for your needs. If you're unsure about anything, seek professional advice before you apply for any product or commit to any plan and read any disclosure documents (such as any Target Market Determination (TMD) and/or Product Disclosure Statement (PDS)) issued by the provider before making a decision.
Providing or obtaining an estimated insurance quote through us does not guarantee you can get the insurance. Acceptance by insurance companies is based on things like occupation, health and lifestyle. By providing you with the ability to apply for a credit card or loan, we are not guaranteeing that your application will be approved. Your application for credit products is subject to the Provider's terms and conditions as well as their application and lending criteria.
Please read our website terms of use and privacy policy for more information about our services and our approach to privacy.