New kidswear section at THE ICONIC includes over 70 brands
THE ICONIC has officially launched a new section for tiny trendsetters with its brand new THE ICONIC kidswear offering.
Aussie favourite, THE ICONIC today announced that it has officially launched a fashion section for kids. THE ICONIC Kids, like the sections for men and women, is a hub of fashion inspiration and top trends but for all the littlest fashionistas out there.
THE ICONIC Kids already features 70 of the best kids clothing brands, both local and international. We're talking Australian favourite brands like Cotton On Kids, Bardot Junior and Bonds, as well as prominent international brands like GAP exclusively at THE ICONIC Kids. We'll also be seeing market exclusive collections from big international names like J.Crew.
THE ICONIC Kids will include clothing, shoes and accessories for babies in sizes 0-2, options for kids at sizes 2-7 and then pieces for teens in sizes 8-14. Of course there are clothes for boys, girls and unisex options too.
Nicole Adolphe head of style at THE ICONIC says: “Mini-me trends are going to be at the forefront of kidswear this season as tiny trendsetters follow in Mum and Dad’s stylish footsteps. Think linen fabrics in minimalistic styles and sporty streetwear with slogan tops - anything you wear your kids can wear too! Kidswear will also take a wild turn with jungle themes featuring heavily over the coming months. Tropical, banana leaf and leopard prints are perfect for incorporating into summer wardrobes, especially when paired with denim overalls or a denim jacket.”
With a child born almost every two minutes and with shoppers willing to purchase children’s clothing online it's no surprise that THE ICONIC has decided to launch kidswear. Now Australians can shop for the whole family in the one place.
Patrick Schmidt, CEO of THE ICONIC, said: “With orders delivered in as little as three hours in Sydney and next day for most other parts of Australia, THE ICONIC Kids is just another way we’re living up to our promise of creating the most seamless and inspiring shopping experience for our customers.”