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The Boxing Day sales have come early this year

Mia Steiber 21 December 2016

forever new early sale launch - edited

A stack of sales have launched early. Read on for info on the best early access deals.

It's not just shoppers that are hyped and hungry for the Boxing Day sales this year. A stack of retailers have jumped the gun and launched their sales ahead of time. Not just last-minute Christmas sales but bargain basement end-of-season clearances.

It's unclear at this stage what has motivated so many retailers to start their sales early. The Boxing Day sales this year have received a high level of consumer interest so perhaps many stores are responding to demand from their shoppers.

Just this morning Showpo launched its 60% off end of season sale plus an extra 10% off giftcards. Also this morning, tech retailer Kogan has jumped the gun and launched its end of season Boxing Day sale too with over 400 items discounted by a minimum 50%.

Similarly, earlier in the week retailer giant THE ICONIC commenced its mega up to 50% off sale and Forever New launched its sale too, slashing the prices of older and current season stock.

We've also seen the Country Road Group launch its end of season sales with Country Road and Witchery offering up to 50% off, Mimco offering 30% off on full priced collection and Seed offering sitewide discounts across full price, sale and outlet items.

If this is an indication of what's to come this Boxing Day, it seems there will some extremely competitive deals for consumers to take advantage of. For the full list of early access sales you can head the Boxing Day sales page and to find out what time you should log on to shop the Boxing Day sales you can read our Boxing Day shopping advice page.

Image: Forever New sale


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