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Before you use a testimonial of any kind, you need to secure permission from the owner to use it. Using a testimonial release form is the easiest way to do this while covering your back from a potential lawsuit.
Here, we dive into the nitty-gritty of what it takes to write an effective testimonial release form.
What's in this guide?
- What is a testimonial?
- What's a Testimonial Release Form?
- When should I use a Testimonial Release Form?
- Testimonial Release Form vs Media Release Agreement
- What does a Testimonial Release Form include?
- How effective is a Testimonial Release Form?
- Do I need a lawyer for a Testimonial Release Form?
- Get access to customisable Testimonial Release Form templates online
- How do I write a Testimonial Release Form?
- Where to find free legal documents and templates online
What is a testimonial?
A testimonial is a statement or series of statements that highlight positive aspects of your company and its services. A testimonial can be spoken or written. In the case of a spoken testimonial, the testimonial must be put into writing to be used alongside a testimonial release form.
What's a Testimonial Release Form?
A testimonial release form is a simple, one-page document that gives a company the rights to use an individual's testimony about the company or its services. In the release form, the individual will also confirm that the testimonial is an honest representation of their beliefs.
Download this template at Lawpath
When should I use a Testimonial Release Form?
There are two circumstances under which a testimonial release form is usually used:
- If you, as a company, want to request the use of a customer's testimonial
- When you, as a customer, want to give a company the rights to use your testimonial
Testimonial Release Form vs Media Release Agreement
A media release agreement and a testimonial release form both achieve similar goals: allowing a company the rights to use something that is not owned by them.
In the case of a testimonial release form, this is a customer's testimonial statement. In the case of a media release agreement, this refers to the rights to use someone's personal intellectual property. For example, photos or videos.
What does a Testimonial Release Form include?
Your testimonial release form should consist of a series of statements that address the following:
The individual should grant permission to the company to use their testimony:
'I hereby give my permission to [insert company name] to use my testimonial in its advertising without any compensation paid to me'
The individual states that the testimonial is an honest representation of their opinion.
'I warrant that any testimonials or statements I have made are my true and honest opinion and are based upon my own experiences with [insert company name]'.
The individual will pursue no legal action against the company
'I hereby release [insert company name] from all claims, demands and causes of action which I, or any other persons acting on my behalf, have or may have'.
How effective is a Testimonial Release Form?
By creating and utilising a testimonial release form, it will give a company the full rights to use a testimonial created by an individual. It will ensure that the individual involved takes no legal action against the company further down the line. It also helps to clarify that the opinions expressed in the testimonial are the honest views of the individual.
Do I need a lawyer for a Testimonial Release Form?
You don't have to consult with a lawyer to write a testimonial release form; you may find you can put one together with the help of an online template. However, if you want peace of mind that the form covers the right topics, you can choose to hire the services of a legal professional.
Get access to customisable Testimonial Release Form templates online
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How do I write a Testimonial Release Form?
It is not necessary for a testimonial release form to be longer one page. It should consist of a series of statements, signed by the releasor of the testimonial only. You should write the statements using clear and concise language. The individual should sign the form and each party should keep a copy of the file on record.
Where to find free legal documents and templates online
Testimonial release forms are relatively easy to navigate, once you know what to include. Taking inspiration from other forms or using a template can be a great way to start drafting up your document.
- Wonder Legal. An online legal resource with hundreds of templates that you can customise and download for a set fee.
- Lawpath. Aiming to make legal advice accessible for everyone, you can sign up to Lawpath's subscription service and receive unlimited legal help including a testimonial release form template. Read more in our review of Lawpath's core services.
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