Telstra’s now selling unlimited data plans for just $69 per month

Alex Kidman 1 May 2018 NEWS

Telstra's unlimited plans offer a data quota at full speed followed by as much data as you can chew through at just 1.5Mbps.

For years now, consumers have clamoured for "unlimited" mobile data plans to match up with the unlimited home broadband plans that many of us enjoy. Optus tested the waters recently with its own "unlimited" plans, and we're using those quotation marks quite deliberately because they are plans that have some rather definite limitations around them.

Now Telstra has announced its first "unlimited" mobile data plan, dubbed the "Endless Data BYO Plan", priced at $69 per month over 12 months. It's a SIM-only plan, available from 3 May 2018.

That's a little more than the Optus Unleashed plans that Optus offered on a trial basis to select customers up until today, but with a different take on how to offer unlimited data.

While Telstra's new plans do still feature unlimited data, you also get a 40GB data quota as well.

Confused? Here's how it works. The 40GB of data supplied with Telstra's plans is yours to use at the full speed of the network available to you.

Once that quota is exhausted, you're then able to use as much data as you like, but will be limited to a download speed of just 1.5Mbps until your next billing cycle. That's the same speed found in the offer from Optus. Telstra also rather ominously notes that it will be "slowed further during busy periods", which means that you could see even slower speed on those plans during peak times.

Also, it is limited for use within smartphones only, so you can't sneak it into a tablet or a hotspot device. However, Telstra tells us that it won't limit mobile hotspot sharing, so you can share from a supported smartphone to other Wi-Fi capable devices.

It's a big move from the nation's largest telco, and one that's unlikely to go unanswered by rivals Optus or Vodafone for all that long.

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