Taxify Melbourne launches with 50% off fares
Uber rival offers Victorians a cheap new ride share option.
The deal, which will be offered for the next month, is available to all users with no limit on the number of rides you can take at the discounted rate.
While the deal has since ended for rides in Sydney, the service is now offering 25% off. We expect to see a similar offer in Melbourne.
According to Taxify, Melbourne's discounted fare structure will include a $1 base fare, $0.57 per kilometre, $0.18 per minute and a minimum trip price of $3.75.
With these rates, the app claims that rides from the CBD to St Kilda will cost approximately $6.50.
To see how good of a deal this truly is, we checked to see how the fare would compete with Uber. Using Uber's online fare estimate calculator, the ride comes in at $15-$20, meaning that Taxify's introductory half-price fares actually end up being much less than just 50% of Uber's fares.
To make the deal even sweeter, if you've already used Taxify in another city and you recommend it to a friend, they'll get $5 off their first ride, and in turn, you'll get $5 off your next ride as a referral fee, making the 50% off deal even sweeter.
The company, which launched in Estonia back in 2013, is widely available across Europe and Africa.
To take advantage of the offer, you can download the app from iTunes or Google Play.