Register a Company
- Register your company with Lawpath in just 10 minutes.
- Simple step-by-step process with instructions
- On-demand phone, email and chat support
We’re reader-supported and may be paid when you visit links to partner sites. We don’t compare all products in the market, but we’re working on it!
If you have event management or hospitality experience and have a passion for weddings, launching your own wedding planning business can be the rewarding next step in your career.
In this guide, we've put together some key information to help you get your wedding planning business off on the right foot.
A wedding planning business helps couples with the planning, organisation and management of their wedding. A wedding planner can do everything from finding the venue to keeping track of the budget to liaising with vendors on the day of the event.
Starting your own wedding planning business can be challenging, especially if you're building your business from ground up. Following these steps can help you turn your idea into a business.
As a wedding planner, you'll have the huge responsibility to make sure that everything goes to plan on a couple's wedding day. It's a good idea to build your skills as an employee in the wedding industry, for example as an on-site event coordinator for a reception venue or catering company. That way, you can build experience working in a high pressure environment and network with wedding vendors such as photographers and florists without starting your own business.
As well as having experience in the event management or hospitality industry, it's also important to be:
Once you're confident that you've amassed the right skills and knowledge to start up a wedding planning business, it's time to put together a business plan. This should address everything from outlining what kind of services you're going to offer to on-going expenses and a marketing plan.
While you don't need an official certificate or qualification to start a wedding planning business, having one can help you develop skills in wedding planning and help you promote your business.
If you're considering doing a university degree, a bachelor's degree in event management, hospitality or business can help prepare you for a career in the wedding planning industry.
You also have the option of doing specific wedding planning courses online to learn important skills and knowledge such as modern and traditional wedding etiquette, marketing strategies and handling wedding disasters. The Wedding Planning Association of Australia (WPAA), for example, offers online courses in wedding planning starting at $600. The Wedding Planner Institute provides a 12 week online course for approximately $700.
A host of nationally-recognised wedding planning certificates can also be found on websites like Training.com.au and Online Courses Australia.
You don't need a lot of equipment to start a wedding planning business. Most of the work will involve liaising with suppliers, venues and, of course, happy couples.
To keep you organised in anticipation of the big day, consider investing in the following:
There's a host of online platforms that can help wedding planners to organise their workflow. These include:
One of the first steps you need to take when you open up a wedding planning business is to decide what type of business structure you want to set up. Your decision will depend mainly on three things:
Most of the time, you will be setting up your wedding planning business on your own. In that case, registering as a sole trader is the simplest structure and requires minimal costs compared to the other structures.
If you are launching your business with another person, you could also set up your business as a partnership. The primary difference between a sole trader and a partnership are the people involved. As a sole trader, you'll be responsible for making the key decisions for your business alone, and will be financially liable for it too. In a partnership, there may be two or more people making these decisions, and taking the financial burden of the business.
You can also set up your business as a proprietary or public company if there are external investors involved, or if you want to better protect your personal assets from business debt liabilities. Remember this structure has a higher set up cost and more reporting requirements.
You'll also need to register with the Australian Securities and Investments Commission (ASIC), get an Australian Company Number and apply for an Australian Business Number (ABN). Keep in mind that the requirement for a business license varies by state.
It can be helpful to seek legal advice when you're setting up your business. This can protect your hard work if the customer or supplier later changes their mind.
Once your customer agrees to engage your wedding planning service, it's important to get a wedding planner contract signed as soon as possible. You might be working with a client for up to two years on the build-up to their wedding day, and a clear contract of what is expected from both parties is essential to avoid any disagreements during the process.
The wedding planning contract should include:
We update our data regularly, but information can change between updates. Confirm details with the provider you're interested in before making a decision.
Having an online portfolio is essential for any wedding planning business. It's a great way to demonstrate your skills and expertise to potential customers and to collect testimonials from past customers.
As your wedding business grows, you'll want to revisit your online portfolio and fill it with written testimonials, pictures and videos of weddings you've contributed to along with a list of your certificates and samples of wedding timelines you've created.
There are loads of different ways to host and advertise your portfolio. The most popular is to by building a website, but you can also use Adobe Portfolio, Wix, Instagram, Facebook or Pinterest as well.
To attract more customers, it can be a good idea to use wedding specific directories to advertise your services. Popular directories in Australia include Easy Weddings and ABIA. You can also advertise with blogs that resonate with your niche, such as Polka Dot Wedding, Hello May and Nouba.
To drum up even more business, you could advertise your wedding planning business on websites like Airtasker and Oneflare. On these online job marketplaces you can actively reach out to job posts posted by potential customers in your area.
Every wedding is different and your rates will largely depend on the level of service you provide. Some clients may just need some guidance on planning their day, while others will want you to take complete control of everything. To suit couples with different budgets and needs, consider providing several packages.
For basic assistance and coordinating on the wedding day, you can charge upwards of about $600. That might include coming up with a timeline and liaising with suppliers and guests on the wedding day.
If you're doing everything from finding vendors to budgeting to designing thank you notes, you can offer more expensive packages priced at $7500 or more.
Rather than charging a fixed fee, some wedding planners prefer to charge a percentage of the overall cost of the wedding, while others might charge an hourly rate for their time.
When you're starting out, it's worth trying out different pricing strategies and finding the one that works best for your wedding planning business.
What's my next step after I gain qualifications?
Once you've gained the right qualifications, it's worth getting some industry experience. This can be done by shadowing an already established wedding planner, or by finding a job as a wedding planner's assistant. Both of these options will give you the opportunity to see a wedding planner in action, learning the ins and outs of how a wedding is planned and managed.
How much can I make as a wedding planner?
When you first start working as a wedding planner, you may find that your earnings are lower. Once you've gained a good reputation and more experience, you can start charging more.
Do wedding planners need a business license?
You don't need a specific license to operate as a wedding planner. However, if you want to open your own wedding planning business, you will need to register it with the state.
What is the difference between a wedding planner and a wedding coordinator?
Wedding planners will help the couple plan the entire wedding from choosing the venue to finding suppliers to figuring out the logistics.
On the other hand, wedding coordinators are responsible for organising members of the wedding party, suppliers and guests on the wedding day so the wedding ceremony and reception run smoothly.Back to top
SPONSORED: Learn from other businesses to avoid pitfalls and put yourself on the path to success.
The Wests Tigers NRL team has become the focus of a four-part sports documentary and here's how you can watch it.
Centrelink might block your business idea from taking off, but a variety of finance options including government schemes can help your business succeed.
SPONSORED: What are the top 5 worst tech habits? In this guide, we show you how to cut them out for a happier, healthier existence.
Buying a phone on a plan from Telstra, Optus and Vodafone can make owning a new phone easier for you, but is there a better solution for the long run?
Planning on finding a bargain this Amazon Prime Day? Read our in-depth preview of all the best deals from the sale.
A comprehensive guide to Ethereum's Layer-2 scaling solution, Polygon. We review its features, capabilities, perceived risks, and show you how to use it for DeFi.
Zip's Business Trade Plus service allows you to split the cost of your business expenses up to $150K over four4 monthly instalments, without having to pay anything for the first 60 days, for a 3% fee. Find out more here.
SPONSORED: As people continue to navigate the new norms of life in 2021, here's why flexibility is key for both business plans and spending patterns.
finder.com.au is one of Australia's leading comparison websites. We compare from a wide set of banks, insurers and product issuers. We value our editorial independence and follow editorial guidelines.
finder.com.au has access to track details from the product issuers listed on our sites. Although we provide information on the products offered by a wide range of issuers, we don't cover every available product or service.
Please note that the information published on our site should not be construed as personal advice and does not consider your personal needs and circumstances. While our site will provide you with factual information and general advice to help you make better decisions, it isn't a substitute for professional advice. You should consider whether the products or services featured on our site are appropriate for your needs. If you're unsure about anything, seek professional advice before you apply for any product or commit to any plan.
Products marked as 'Promoted' or 'Advertisement' are prominently displayed either as a result of a commercial advertising arrangement or to highlight a particular product, provider or feature. Finder may receive remuneration from the Provider if you click on the related link, purchase or enquire about the product. Finder's decision to show a 'promoted' product is neither a recommendation that the product is appropriate for you nor an indication that the product is the best in its category. We encourage you to use the tools and information we provide to compare your options.
Where our site links to particular products or displays 'Go to site' buttons, we may receive a commission, referral fee or payment when you click on those buttons or apply for a product. You can learn more about how we make money here.
When products are grouped in a table or list, the order in which they are initially sorted may be influenced by a range of factors including price, fees and discounts; commercial partnerships; product features; and brand popularity. We provide tools so you can sort and filter these lists to highlight features that matter to you.
We try to take an open and transparent approach and provide a broad-based comparison service. However, you should be aware that while we are an independently owned service, our comparison service does not include all providers or all products available in the market.
Some product issuers may provide products or offer services through multiple brands, associated companies or different labelling arrangements. This can make it difficult for consumers to compare alternatives or identify the companies behind the products. However, we aim to provide information to enable consumers to understand these issues.
Providing or obtaining an estimated insurance quote through us does not guarantee you can get the insurance. Acceptance by insurance companies is based on things like occupation, health and lifestyle. By providing you with the ability to apply for a credit card or loan, we are not guaranteeing that your application will be approved. Your application for credit products is subject to the Provider's terms and conditions as well as their application and lending criteria.