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How to buy ServiceNow (NOW) shares in Australia

Learn how to easily invest in ServiceNow shares.

ServiceNow Inc (NOW) is a leading software - application business with stocks listed in the US. It opened the day at US$729.72 after a previous close of US$721.95. During the day the price has varied from a low of USD728.66 to a high of USD743.43. The latest price was USD742.54 (25 minute delay). ServiceNow is listed on the NYSE. All prices are listed in US Dollars.

How to buy shares in ServiceNow

  1. Compare share trading platforms. To buy shares in a company listed in the US from Australia you'll need to find a trading platform that offers access to US stock markets. Look for a platform with low brokerage and foreign exchange fees.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, which will typically include your ID and tax file number. Fund your account with a bank transfer, credit card or debit card.
  3. Search for ServiceNow. Find the share by name or ticker symbol: NOW. Research its history to confirm it's a solid investment that matches your financial goals.
  4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until ServiceNow reaches your desired price. To spread out your risk, look into dollar-cost averaging, which smooths out buying using consistent intervals and amounts.
  5. Decide on how many to buy. At last close price of US$721.95, weigh your budget against a diversified portfolio that can minimise risk through the market's ups and downs. You may be able to buy a fractional share of ServiceNow, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of ServiceNow. Optimise your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights.

ServiceNow stock price (NYSE:NOW)

Use our graph to track the performance of NOW stocks over time.

ServiceNow shares at a glance

Information last updated 2024-04-23.
OpenUS$729.72
HighUS$743.43
LowUS$728.66
CloseUS$742.54
Previous closeUS$721.95
Change US$20.59
Change % 2.852%
Volume 753,504
Information last updated 2024-04-17.
52-week rangeUS$427.68 - US$815.32
50-day moving average US$769.4154
200-day moving average US$657.9714
Target priceUS$856.08
PE ratio 88.4537
Dividend yield N/A (0%)
Earnings per share (TTM) US$8.42

ServiceNow share growth calculator

US$

Use the fields above to explore the returns from a historical investment. Please refer to the charts further up this page to see performance over 5 years, or other periods. Past performance doesn't indicate future results. Capital is at risk.

ServiceNow price performance over time

Historical closes compared with the last close of $742.54

1 week (2024-04-16) -0.30%
1 month (2024-03-22) -4.08%
3 months (2024-01-23) -1.44%
6 months (2023-10-23) 37.16%
1 year (2023-04-21) 56.88%
2 years (2022-04-22) 57.52%
3 years (2021-04-23) 34.35%
5 years (2019-04-23) 204.88%

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The value of your investments can fall as well as rise and you may get back less than you invested. Past performance is no indication of future results.

Is it a good time to buy ServiceNow stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. However, this is not a recommendation. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Is ServiceNow under- or over-valued?

Valuing ServiceNow stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of ServiceNow's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

ServiceNow's P/E ratio

ServiceNow's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 88x. In other words, ServiceNow shares trade at around 88x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

ServiceNow's PEG ratio

ServiceNow's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.8853. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into ServiceNow's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

ServiceNow's EBITDA

ServiceNow's EBITDA (earnings before interest, taxes, depreciation and amortisation) is US$1.3 billion (£1.1 billion).

The EBITDA is a measure of a ServiceNow's overall financial performance and is widely used to measure stock profitability.

ServiceNow share price volatility

Over the last 12 months, ServiceNow's shares have ranged in value from as little as US$427.68 up to US$815.32. A popular way to gauge a stock's volatility is its "beta".

NOW.US volatility(beta: 0.96)Avg. volatility(beta: 1.00)LowHigh

Beta measures a share's volatility in relation to the market. The market (NYSE average) beta is 1, while ServiceNow's is 0.957. This would suggest that ServiceNow's shares are less volatile than average (for this exchange).

ServiceNow financials

Revenue TTM US$9 billion
Operating margin TTM 11.08%
Gross profit TTM US$5.7 billion
Return on assets TTM 3.1%
Return on equity TTM 27.35%
Profit margin 19.3%
Book value 37.26
Market capitalisation US$153 billion

TTM: trailing 12 months

ServiceNow share dividends

We're not expecting ServiceNow to pay a dividend over the next 12 months.

ServiceNow's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like ServiceNow.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

ServiceNow's total ESG risk score

Total ESG risk: 12.69

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and ServiceNow's overall score of 12.69 (as at 12/31/2018) is excellent – landing it in it in the 10th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like ServiceNow is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

ServiceNow's environmental score

Environmental score: 1/100

ServiceNow's social score

Social score: 4.69/100

ServiceNow's governance score

Governance score: 6.01/100

Environmental, social, and governance (ESG) summary

ServiceNow Inc was last rated for ESG on: 2019-01-01.

Total ESG score 12.69
Total ESG percentile 10.32
Environmental score 1
Social score 4.69
Governance score 6.01

ServiceNow overview

ServiceNow, Inc. provides end to-end intelligent workflow automation platform solutions for digital businesses in the North America, Europe, the Middle East and Africa, Asia Pacific, and internationally. The company operates the Now platform for end-to-end digital transformation, artificial intelligence, machine learning, robotic process automation, process mining, performance analytics, and collaboration and development tools. It also provides asset management, cloud observability, integrated risk management; information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; strategic portfolio management product suite; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT asset management; and security operations that connects with internal and third party. In addition, the company offers integrated risk management product to manage risk and resilience; environmental, social and governance management product; human resources, legal, and workplace service delivery products; customer service management product; and field service management applications. Further, the company provides app engine product; automation engine; platform privacy and security product; and source-to-pay operations. It serves to government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products through service providers and resale partners. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. ServiceNow, Inc. was founded in 2004 and is headquartered in Santa Clara, California.

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