What’s in the Savage x Fenty Breast Cancer Awareness Collection?
If you're looking for the perfect excuse to update your lingerie drawer, this is it.
October marks Breast Cancer Awareness Month, which is a month-long initiative helping to put the spotlight firmly on women's health. In support of the cause, we've already seen several pink-themed fashion collections emerge, but a new underwear line by Rihanna might just be our favourite yet.
Teaming up with the Clara Lionel Foundation, RiRi is using her popular lingerie line to throw her support behind her fellow women. Launched yesterday on the Savage x Fenty site, a range of entirely pink bras, undies and babydolls are now up for grabs.
You can also get your hands on a limited-edition Savage X Thrivers Xtra VIP Box which includes a Scalloped Lace Bralette and Scalloped Lace Brazilian in Pink AF, an ultra-soft X Rib Pant in Cotton Candy and a Dominoes accessory.
A minimum of $3.75 from each product sold will be donated to the Clara Lionel Foundation, which raises money for cancer research and helps to support young patients. You can see the collection below.
In usual Savage x Fenty style, all pieces from the Thrivers line will be available in sizes 32A to 42H and XS to 3X. Pricing is also pretty accessible, with nearly all of the pieces coming in under $100.
In a press release, Rihanna says that she wants to raise awareness for underserved breast cancer communities, with the Savage X Thrivers representing "young women of all walks of life living and thriving with cancer."
Speaking about the collection, she said that "the easiest way for people to get involved and make a difference is by shopping this box and collection."
Heading the Savage x Fenty campaign are Stephanie Seban, Bianca Muniz, Johanna De La Cruz and Nalie Agustin – four women currently living with breast cancer. Dubbed "Thrivers" by the brand, you can watch their stories in the video below.