Weeklong push for road safety and respect for 1,227 lives lost in 2017

Posted: 3 May 2018 5:24 am
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Drivers asked to display yellow ribbons or stickers for National Road Safety Week.

This week road users are encouraged to display yellow ribbons or stickers on their mode of transport and pledge to drive safely for National Road Safety Week, which runs from 30 April to 6 May. Marking the week, landmarks across the country will be awash with yellow light.

Remembering those killed or injured

Last year, 1,227 road users lost their lives and 35,000 were seriously injured. Traffic injury was the biggest killer of children under 15 and the second biggest killer of those aged 15 to 24. Part of the National Road Safety Week aims to remember those lost, by illuminating famous landmarks with yellow light.

Pledge to be a better driver

On the campaign’s website, sarahgroup.org, drivers pledge to:

  • Drive as though their loved ones are in the car in front.
  • Remove all distractions and never use a mobile behind the wheel.
  • Be aware of other road users and people working near roads.
  • Slow down and drive safely.

The organisation behind the safety week also asks drivers to talk with their friends, family and workmates about their desire to drive more cautiously and to use the hashtags #nrsw and #drivesos on social media.

Drivers made 21,030 pledges so far.

SARAH Group

Road Safety Week is an initiative of the SARAH Group. The group campaigns for lifesaving changes to laws and regulations, improvements to poor infrastructure and to promote safer driving.

The SARAH Group was founded by Peter Frazer, whose daughter Sarah tragically lost her life after the driver of a pantech truck became distracted. The tow truck driver and father of four helping Sarah, Geoffrey Clark, was also killed in the accident. Police officers had to tell his sons of their father’s death.

To get involved in the campaign, visit sarahgroup.org. Prime Minister Malcolm Turnbull had this to say on the Sarah Group website:

“All Australians have the right to be safe on our roads, and every driver has a duty of care towards others. So please, let’s all do our part in getting everyone home happy and safe,” Turnbull said.

ANCAP funding renewed

The federal government also marked the week by giving ANCAP five years of funding. In total, ANCAP will receive $6.64 million.

ANCAP’s Chief Executive James Goodwin said the money would pay for broader testing and education – benefiting everyone.

“All Australian road users will see the benefits of this contribution, with the new funding commitment announced today enabling ANCAP to further broaden its range of tests, and expand its advocacy and community education activities,” Goodwin said.

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Picture: Shutterstock

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