Qantas and Airbnb push for equality with free Until We All Belong rings
Stylish and meaningful, the Until We All Belong campaign might have what it takes to succeed
Some of the biggest names in Australia, and the world, are making a concerted push for marriage equality in Australia with the Until We All Belong campaign. Qantas, Airbnb, Google and plenty more are all getting involved to get Australia to the modern world. The meaning is to simply say that the issue isn't going to go away until it's won.
According to a campaign director, two-thirds of Australians and a majority of politicians support marriage equality, so the challenge might simply be to give people a new way to show support. This is being accomplished by making rings, created with designer Marc Newson, available at untilweallbelong.com, for anyone who wants to get involved.
The rings themselves are free other than the cost of postage and handling.
Design-wise, they're something else, good for both the wardrobe and the soul by being loaded with both style and meaning. Matte black and not fully enclosed, for a gap to represent Australia's marriage equality gap, and with the words Until we all belong engraved on the interior. For obvious reasons, rings say marriage loud and clear.
The symbolism doesn't end there, with Airbnb making postage costs equal no matter where in Australia it's being delivered, in line with the idea of a fair go for all. Other quintessentially Australian names are getting involved, including ANZ, Foxtel and countless fashion brands.
Marriage equality is good for everyone, so for one last layer of symbolism you can grab some discounts for these brands, to know you're supporting a socially aware brand, and supporting your wallet.