This Australia Day over 24,000 new jobs could be funded if every Australian made just one credit card purchase with an Aussie business.
Making the conscious decision to buy from Australian companies means that money stays inside the country and that sales taxes go towards the Australian government and public funding.
This one purchase per Australian would also inject more than $2 billion into the Australian economy. The GST alone from this figure could pay for 1,802 entry level nurses and 1,891 primary school teachers across the country.
When Australians send their money offshore it’s bad for everyone. A large portion of people in Australia are employed by local businesses, and if customers do not support these businesses then many Australians lose their jobs.
At the current rate of small business failure, roughly 4.8 million jobs could disappear in just three years. That’s more than the current population of Sydney.
“Starting and growing a business is hard,” says Jane Lu, CEO of Showpo. “Getting finance was difficult.”
She says that there are a number of significant challenges in starting up and continuing the success of a smaller Australian business.
She also says that the decision to spend money overseas is not just the fault of the consumer.
“I think sometimes not enough care goes into customer happiness and customer retention by traditional businesses compared to customer acquisition and sales,” Lu says.
But without a loyal customer base it is difficult for many Australian businesses to survive. Customer loyalty is more important than ever to Aussie businesses.
“Showpo has exceptional customer service and throughout the last 5 years have built a brand the Australians can trust,” Lu says. “But we wouldn’t be where we are today without our loyal customers choosing to shop with Showpo.”
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image: Courier Mail