What does the Netflix Tax cost you?

Shirley Liu 21 April 2015

Netflix tax

The Netflix Tax has taken effect. Here's what it costs you.

Originally proposed in 2015, the Netflix Tax puts an added GST on intangible digital services like Netflix and iTunes.

The decision to tax 'intangible' products like these first came about after a 2012 review by former premiers Nick Greiner and John Brumby, where it was found that lost revenue on software downloads amassed to around $1 billion a year. By 2015, the decision had garnered support from NSW premiere, Mike Baird, the Australian National Retailers' Association and the Shop, Distributive & Allied Employee's Association.

As of 28 June 2016, Netflix increased the pricing of its plans in Australia to suit 10% GST increase. While the Basic plan only received an 11% increase (from $8.99 to $9.99), the Standard and Premium plans saw a slightly higher increase. The Standard plan rose from $11.99 to $13.99 per month (a 16.7% increase) and the Premium plan rose went from $14.99 to $17.99 per month (20% increase).

Check the table below for more information on Netflix Australia's pricing changes.

Netflix Australia pricing Basic Standard Premium
Old monthly price$8.99$11.99$14.99
New monthly price$9.99$13.99$17.99
Stream qualitySDSD/HDSD/HD/Ultra HD
Maximum simultaneous streams124

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