Everything you need to know about the Net-a-Porter kids collective
Image: YOOX Net-a-Porter group
Find out what's in the capsule specially designed for your tiny fashionista.
If your mini-me is more Balenciaga than Big W, Net-a-Porter has their wardrobe sorted. After previously teaming up with the likes of both Gucci and Dolce & Gabbana for a sellout childrenswear pop-up mid last year, the leading high fashion retailer has announced the launch of a multi-brand kids collection.
The childrenswear capsule is available for girls and boys from ages 1 to 12 and features exclusive capsules by all collaborating designers. With names like Chinti & Parker Kids, Lingua Franca Kids, Yeah Right NYC Kids, Alanui Kids, ATM Kids, Golden Goose Deluxe and Veja, this is a line that could just inspire your little one to make high fashion their future.
In keeping with the current trends, the kids collection has a luxe athleisure focus. The new section includes contemporary, relaxed styles like cardigans, track pants, cashmere sweaters and funky trainers, keeping your little ones comfy and cosy while looking absolutely adorable.
Standouts from the capsule are the tiny versions of Golden Goose and Veja sneakers, both of which top Net-a-porter.com's best-selling shoe styles. The covetable minimal white tees by Yeah Right NYC Kids are also up for grabs, alongside embroidered artisan cardigans from Alanui Kids.
Net-a-porter.com's global buying director, Elizabeth von der Goltz, has said the online global retailer wanted to create something for children that is different from other traditional retailers.
"Our customers have been highly engaged with all of our kidswear pop-ups with most styles selling out within just a matter of weeks of launching," she said.
When can you shop the childrenswear line?
The kids collection launched on 21 January, meaning that it's already available to shop on the Net-a-Porter site. The capsule will be available throughout the season, though there's no word yet on whether future capsules will be launched, so you might want to get in quick. Prices range from as little as $68 up to the designer price tag of $1,875, meaning that there's something available for most budgets.