All products in the Hailey Baldwin x ModelCo collaboration have been revealed
At last we've gotten a look at everything. Scroll down to see them.
In case you missed it, back in August ModelCo announced it would be creating a colour cosmetics range in collaboration with Hailey Baldwin.
Now we've finally gotten a sneak preview of all 10 products in the range on Instagram.
The first product was revealed on 24 October through video posted to the official ModelCo Instagram account - and one new product video has been posted each day since then. The final product was unveiled last night and we now know that the collaboration features: Super Lips liquid lipstick or lip gloss, On The Glow Highlighter, Perfect Pout matte lipstick, Feline Kit with felt pen eyeliner and a liner stencil, Kiss Pot nude balm, Volume Lash mascara, The Filter contour kit, Perfect Brows kit with a wind up pencil and a brow gel, Glow Beauty Balm bb cream and Coconut Luxe Beauty Oil for face, hair and body.
These products epitomise the ModelCo approach to beauty - user friendly beauty that just works. Not just high-quality creations, products like the Feline Kit, which comes with an eyeliner stencil, actually help to make trending beauty looks and makeup techniques more accessible.
As one of the most popular models right now, Hailey Baldwin knows what's hot in beauty and knows what works. So this collaboration couldn't be more perfect for fans of both Hailey and ModelCo. Together, they have developed a bunch of high performing makeup products that will actually help you nail those enviable looks you see on Pinterest and Instagram.
"I feel that ModelCo has a modern, innovative approach to beauty and I love that my fans can now create my personal beauty style," Hailey said of the collaboration.
The collection will be available for sale on the ModelCo website but also at Mecca Maxima. The line is expected to go on sale in early November. Stay tuned for more details as they become available and scroll down to see all the products in the collaboration.