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Mobile plan price changes: Telstra customers to pay more, but is it worth it?

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While some companies are putting prices up, others are stacking on value – don't miss out.

Energy, petrol, groceries – the price of just about everything has gone up and now you can likely add your mobile phone plan to that list too.

While some providers like Telstra are increasing the cost of their plans, other providers are actually changing theirs to offer better value.

See what's cooking in this article:


What is Telstra doing to its mobile plans?

Telstra's mobile phone plans are increasing by $2-$4 per month. Already with Telstra? Sorry, these changes will apply to both new and existing customers.

You'll find the old plans versus the new plans in the table below.

PlanOld inclusionsNew inclusions
Small / Basic40GB for $5540GB for $58
Medium / Essential80GB for $65180GB for $68
Large / Premium120GB for $85300GB for $89
Extra Large180GB for $115N/A

Verdict: More for the sake of more? On the 40GB plan, you're losing out paying $3 more with no benefit. On the larger plans, you're getting a lot more data but paying a bit more too.

Among the changes, Telstra has scrapped its Extra Large plan altogether.

Is it worth it?

Aren't you getting more bang for your buck with Telstra's new prices? It really depends on how you look at it.

Let's look at the $89 300GB plan. In theory, you're getting a huge chunk of data for very little at under 30c per GB.

But are you going to use it all? The ACCC doesn't think so.

In its 2020-2021 Communications Market Report, the ACCC found that the amount of data included in phone plans is rising faster than what we actually use.

It found:

  • Prepaid users consume an average of 6.3GB per month compared to a media data allowance of 30GB.
  • Postpaid users consume an average of 11.8GB per month compared to a median data allowance of 35GB.

Unless you're a power user or the price is very low, you're effectively going to end up paying more money each month for something you likely won't use up, not to mention carriers' rules regarding proper use.

If you're thinking you might use 300GB as an Internet hotspot, you'll actually be breaking the terms of service.

What are Optus and Vodafone doing?

We haven't seen anything from Vodafone yet, but Optus has already telegraphed changes to Optus Sport. It won't be free with your Optus mobile plan from 1 August.

If it chooses to increase the price of its plans too, that will be a double blow for customers.

Of the big 3 telcos, Vodafone is typically the cheapest but with so many players in the game, it wouldn't be surprising if there are more changes to come. We'll keep you updated.

What are the little guys offering?

The big players aren’t the only ones making changes. So far, 2 smaller providers have done the opposite and actually added a lot of data value for the same price (or less).

Boost Mobile

Boost hasn’t changed its prices but it has boosted its plans to include even more data.

Telstra lets smaller providers “piggyback” off its towers, and Boost gets full access to Telstra’s 4G network without its premium prices.

There aren’t a lot of changes to its 28-day plans, except on the $70 plan where the bonus GB has almost doubled from 35 to 65GB.

Its 12-month long expiry plans have also seen an increase where you’re getting up to 40GB bonus data at no extra cost.

PlanOld inclusionsNew inclusions
$70 28-day plan100GB (65GB included + 35GB bonus)130GB (65GB included + 65GB bonus)
$200 12-month plan140GB (100GB included + 40GB bonus)140GB (130GB included + 10GB bonus)
$300 12-month plan260GB (240GB included + 20GB bonus)280GB (240GB included, 40GB bonus)

Verdict: Better value overall. Get the same price with more data.

Kogan Mobile

Kogan has gone ahead and applied 6-month discounts to its mobile phone plans without compromising on data.

PlanOld inclusionsNew inclusions
Medium10GB for $1510GB for $10 for 6 months, then $15
Large45GB for $2545GB for $20 for 6 months, then $25
Extra Large80GB for $4080GB for $30 for 6 months, then $40

Verdict: More bang for your buck. Kogan is offering discounts for the same amount of data.

Kogan runs on parts of Vodafone's 3G/4G network covering 96% of Australians.

In terms of value, Kogan's 45GB plan will cost you $250 over a year while Telstra's 40GB plan will set you back $696 a year.

That's a saving of over $400 by switching to the smaller provider.

  • Keep in mind: Kogan's monthly plans run on a 12-month contract. Leaving the contract will mean paying an early exit fee of up to $120.

What does all this mean?

While a few of the bigger telcos are making their plans more expensive or removing inclusions, it isn't the same across the board. Smaller providers are offering more for less.

With the cost of living going up, now is absolutely the time to look for better deals, and changing your mobile phone plan is one of the easiest things to do.

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Looking for a cheaper phone plan? Compare mobile plans on Finder and see how easy it is to switch your plan without changing your current number.

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