HTC continues to refine its elegant Android flagship family with the HTC 10.
HTC 10: Specs
HTC wowed the world with its HTC One handset back in 2013, which combined an impressive design and solid feature set in a market that felt fairly stagnant. Everything got upgraded in 2014's One (M8), with HTC again impressing the market with its design chops. But with last year's One (M9), the general consensus was that HTC just didn't do enough to compete, especially against the flagship Galaxy S6 handsets from Samsung.
So this year's HTC 10 was highly anticipated, if only to see if HTC could find its mojo again. While it was expected to be announced at Mobile World Congress, the handset instead got confirmed at a later date, bringing with it news of USB C connectivity, dual Ultrapixel cameras, and its hidden Boomsound speakers.
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HTC 10: Buy outright
With a recommended retail price of $1,099, the HTC 10 definitely isn't for those looking to save away every penny. The HTC 10 is a statement of style as much as a smartphone. It is also among the more affordable flagship phones, and can occasionally be found at a cheaper price, so it helps to shop around.
HTC 10: Review
The HTC 10 incorporates some of HTC's more notable innovations from the past few years, in a smartly designed device. HTC has worked hard at pruning back its HTC Sense UI to offer a much simpler Android experience, which is also welcome.
"Premium phones in 2016 have to sell themselves on their style, and it’s hard not to appreciate the work that’s gone into producing the HTC 10. Without a doubt, style is its best selling point, and as always it’s a good idea if feasible to get a little hands-on time to sort out if it’s a style and fit that works best for you."
Unfortunately, the HTC 10 doesn't deliver on performance in the same way it delivers on style. Compared to the Samsung flagships, both Galaxy S7 and Galaxy Note 7, the HTC 10 comes away underpowered and with less than exemplary battery life.