moonshot instagram - edited

Korean Beauty brands every beauty junkie should know about

These are the brands and products you absolutely have to try.

The popularity of Korean Beauty products in the Western market is not new - beauty babes all over the world have been enjoying the innovation and quirkiness that comes with Korean Beauty brands for years. You know those cool cushion foundations? They're originally a Korean design. What about those amazingly hydrating sheet masks? Yep, they're Korean too.

But there are still some who have yet to jump on the K-Beauty bandwagon. For anyone who's not sure where to start and what to buy, we've got you covered.

Here's a list of K-Beauty brands every beauty junkie should know and the must-have products that prove Korean Beauty is worth its weight in gold.


laneige instagram - edited

Laneige

Laneige was created off the back of 20 years of research focusing on the relationship between water and skin. The brand now has its own technology coined "water science". The brand's skincare products focus on achieving plump, supple and wrinkle-free skin. Laneige also has a range of colour cosmetics designed to enhance the natural radiance of beautiful skin.

Where to buy:


moonshot instagram - edited

Moonshot

This beauty brand celebrates individuality and playfulness. Basically, Moonshot wants to make those bold, eye-catching Instagram looks accessible to everyone, not just talented makeup artists. The easy-to-use colour cosmetic products are colourful, striking and multipurpose - the lip tints can be used on your cheeks and eyes and the eyeshadows can be used on your lips and cheeks. In addition, Moonshot has a range of skincare products that help you achieve the perfect makeup base: flawless and youthful skin.

Where to buy:


IOPE instagram - edited

IOPE

Pioneers of the cushion foundation compact, IOPE is a cosmetics and skincare brand utilising bio-technology and plants science to create skincare solutions. IOPE is led by an extensive research team that isolates plant compounds and plant stem cells, believing the secret to beauty is in nature. In 2008, IOPE created the Air Cushion foundation which drew global attention and made the brand a household name.

Where to buy:


amore pacific instagram - edited

Amore Pacific

This premium skincare brand is unlike anything you've ever seen before. Amore Pacific's skincare uses compounds derived from the Asian botanicals found in the Jeju gardens on the "Island of the Gods". This volcanic island has some of the most nutrient-rich soil in the world and the green tea, bamboo and ginseng that grow there are the secrets to the efficacy of Amore Pacific. The brand was the first in the world to stabilise the potent anti-oxidant in green tea and utilise its power in skincare.

Where to buy:


sulwhasoo instagram - edited

Sulwhasoo

Sulwhasoo is a skincare system that adopts the holistic philosophies of Korean Herbal Medicine. According to these philosophies, skin goes through an energetic change at the age of 35 and becomes prone to dryness and ageing. Drawing on ancient wisdom, Sulwhasoo skincare balances the energetic changes in the skin through the blends of indigenous herbs and medicinal botanicals. In case you think this all sounds a little far-fetched, it's worth noting that this skincare brand is stocked by Bergdorf Goodman, the most luxurious department store in New York.

Where to buy:


3ce instagram - edited

3CE

Korean blogger StyleNada is the brains behind this conceptual colour cosmetics brand. 3CE or 3 Concept Eyes is about expressing personality and individuality through makeup. With a base of three colours, pink, orange and beige, 3CE believes you can customise and create the natural but striking look of your choice.

Where to buy:


Caolion Instagram - edited

Caolion

Caolion was created by founder Jinyoung Joo as a solution to her very sensitive skin. These skincare products are not about defying age with harsh chemicals as Caolion believes ageing is a natural part of life and is not something we should be ashamed of. Instead, Caolion focuses on a "back to basics" strategy and creates natural, hypoallergenic skincare - without alcohol, fragrances or colouring - that can be used by anyone with any skin type.

Where to buy:


dr jart instagram - edited

Dr Jart+

Dr Jart+ was created when a young entrepreneur met a young dermatologist and pledged to bring his innovative and super-effective skin formulas into the mainstream. After three years the pair finally launched Dr Jart+, a skincare and cosmetic brand committed to constant and consistent research into skin science and beauty innovation. In it's short years, this brand has already delivered several innovations that changed the beauty world entirely. You know BB creams and CC creams? Those were created by Dr Jart+. So were the very popular sheet masks that we can't live without.

Where to buy:


skinfood instagram - edited

Skinfood

Drawing on the old philosophy "you are what you eat", Skinfood believes that healthy, bright skin starts with healthy food. Skinfood understands that nutrients, anti-oxidants and goodness from wholesome food are the secret to a beautiful complexion. The brand sources its specialist ingredients from sustainable farmers all over the world, using only the best, freshest and most ethical plants and foods to create its skincare products.

Where to buy:


innisfree instagram - edited

Innisfree

Sourcing rare ingredients from the Korean volcanic island of Jeju, Innisfree believes beauty comes from nature. The island of Jeju is said to have "the four energies of pure nature", that is clean air, warm sunlight, fertile soul and pollution free water - thus making it the ultimate source for beauty enhancing and age defying botanicals. And it is naturally grown plants that are the secret to the success of Innisfree. Committed to sustainability and eco-consciousness, Innisfree pushes for a natural and recyclable approach to life.

Where to buy:


Signature K-Beauty products

Laneige Water Bank Essence EX
StrawberryNET
Laneige Two Tone Lip Bar
Cosme de Cosmetics
Laneige Firming Sleeping Pack
StrawberryNET
Moonshot Cream Paint
Sephora
Moonshot Perfect Cleansing Oil
Sephora
Moonshot Jelly Pot
Sephora
IOPE Colour Fit Lipstick
StrawberryNET
IOPE Natural Glow Air Cushion SPF50
StrawberryNET
IOPE Super Vital Extra Moist BB Cream SPF33
StrawberryNET
Amore Pacific Future Response Age Defense Cream
StrawberryNET
Amore Pacific Moisture Bound Hydration Ampoule
StrawberryNET
Amore Pacific Future Response Age Defense Serum
StrawberryNET
Sulwhasoo Concentrated Ginseng Renewing Cream
Cosme de Cosmetics
Sulwhasoo Makeup Balancer
StrawberryNET
Sulwhasoo TimeTreasure Renovating Eye Cream EX
StrawberryNET
3CE Triple Shadow
Sephora
3CE Cream Blusher
Sephora
Barbapapa Matte Lip Colour
Sephora
Caolion Premium Blackhead O2 Bubble Pore Pack
Sephora
Caolion Pore Refining Sheet Mask
Sephora
Caolion Pore Tightening Memory Sleeping Mask
Sephora
Dr Jart+ Premium Beauty Balm
Sephora
Dr Jart+ Mask Intra Jet Firming Solution 5 Sheets
Sephora
Dr Jart+ Dermaclear Microwater
Sephora
Skinfood Royal Honey Nutrition Essence
StrawberryNET
Skinfood Salt Mask Foam - Green Tea
StrawberryNET
Skinfood Platinum Grape Cell Emulsion
StrawberryNET
Innisfree Green Tea Pure Cleansing Water
StrawberryNET
Innisfree It's Real Squeeze Mask - Pomegranate
StrawberryNET
Innisfree Jeju Volcanic Pore Clay Mask
StrawberryNET

Directory of Korean Beauty Brands

Want more from Korean Beauty? Check out our directory of Korean Beauty brands.

#CEscadaJMamondeRe:NKTen Seconds
3CECaolionEsmedicJa Seng SuManefitRE:PThe Face Shop
ACarezoneEspoirJadilla JMay CoopRita Rove WThe History of Whoo
A.C. CareCathy CatEssential ExtraJaminkyungMedihealRose by Dr. DreamThe Lotus
A:TURECharm ZoneEsthaarJayeonmaeulMemeboxRoseeThe Saem
A3FChosungah22Etude HouseKMidaskinRyeoTony Moly
Aery JoCJ LionFKameriaMiracosmeticSToo Cool for School
AHCClamueFoodaholicKelly WaterMise En SceneSally's BoxTosowoong
Amore PacificClioGKemuelMisshaSanshimTouch In Sol
AmeliCNPGaeamKeraSysMizonScandalU
Ani PlaceColourplayGatsbyKichoMJ CareSCINICUKA
ApieuCoogiGoeunsenagKlairsMoonshotSecret KeyV
April SkinCoreanaGoodalKocostarMora SavinaSeniteVDL
AritaumCosamGreen WonilKoh Gen DoMorihataSerazenaVerite
AriulCosline PrielryHKwailnaraMULEShangpreeVOV
AromaticaCosrxHan Kyeong HeeLNSkin IncW,X,Y
AssoterCremorlabHannuleLacvertNature RepublicSkin79Y.E.T.
AtopalmDHanskinLady&SkinNeogenSkincureYadah
BDanahanHappy BathLagomNiveolaSkinfoodYeondukong
Banila CoDantrolHeraLalavesiNokduSkinmisoYuhwayeon
Bare BlancDermalHerbolleLaneigeNoni SangjiSkylakeZ
BBIADengimoriHolika HolikaLavidaOSipJangSaengZain
Be The SkinDonginbiHope GirlLeaders ClinicO HuiSo NaturalZamian
Beauty CreditDr. Jart+HyosiahL'EgereOdysseySon&ParkZeniswell
Beauty PeopleDr. MJILG CareOganicSomang
BelifDr. PharmIASOLioeleOOTDSongak
BentonEIlliLirikosOrganiaSongwol
BeyondEdgefitImseleneLisangePSooryehan
Bi Hui GaiElicinaInnisfreeLlangPeriperaSua Young
BichigainElisha CoyIOPELocomotionPointSulwhasoo
BiodefenseEnatureIPKNLolita LempickaPrimeraSU:M37
BornskinEnpraniIsa KnoxLotreePuretemT
BRTCEntia GlobalIsoiMQ-RTears
BycreamErborianIt's SkinM Line From MizonRe-enTeenClear

Have we missed a Korean Beauty brand? Let us know in the comments.

Mia Steiber

Mia Steiber is a journalist at finder.com.au with a serious shopping habit and an addiction to gold jewellery. Her talents include tracking down one-off or almost sold out pieces and knowing the sizing charts for just about every brand.

Was this content helpful to you? No  Yes

Related Posts

Ask a Question

You are about to post a question on finder.com.au

  • Do not enter personal information (eg. surname, phone number, bank details) as your question will be made public
  • finder.com.au is a financial comparison and information service, not a bank or product provider
  • We cannot provide you with personal advice or recommendations
  • Your answer might already be waiting – check previous questions below to see if yours has already been asked

Disclaimer: At finder.com.au we provide factual information and general advice. Before you make any decision about a product read the Product Disclosure Statement and consider your own circumstances to decide whether it is appropriate for you.
Rates and fees mentioned in comments are correct at the time of publication.
By submitting this question you agree to the finder.com.au privacy policy, receive follow up emails related to finder.com.au and to create a user account where further replies to your questions will be sent.

Ask a question
feedback