Jeans for Genes Day

Support research for childhood genetic diseases by wearing your best denim on the first Friday of August


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While the majority of babies are born healthy, 1 in 20 is born with a birth defect or genetic disease and more than 160,000 children around the world are diagnosed with cancer every year. Medical research is always looking for ways to treat or prevent such childhood diseases and some of the major advances over the years have included the eradication of polio, smallpox and diphtheria.

In Australia, the Children’s Medical Research Institute (CMRI) is dedicated to finding ways to treat or prevent childhood cancers, birth defects and genetic diseases to create brighter futures for all children. However, medical research is expensive, which is why Jeans for Genes Day was born.

Which organisation founded Jeans for Genes Day?

CMRI is an internationally respected research organisation that has made significant medical advances in the past few decades towards the successful treatment of childhood illnesses and diseases.

Over the next two decades, the Institute plans to develop new treatments for epilepsy, kidney disease, diabetes, infectious diseases and every type of cancer. They also hope to find gene therapy cures for rare genetic diseases in children.

To help pay for this important work, the organisation holds Jeans for Genes Day every year in August. On Jeans for Genes Day, much needed funds are raised across the nation for children’s medical research.

What is Jeans for Genes Day?

Every year on the first Friday of August, Australians unite on Jeans for Genes Day by wearing their favourite jeans, donating money and purchasing merchandise to support genetic research.

Schools, workplaces and public areas become a sea of denim in a united stance against childhood diseases and friends and colleagues try and outdo each other by wearing the most bizarre outfits.

How can you get involved?

  • Get your school involved. Register your school and get your teachers to help come up with denim-related fundraising ideas.
  • Get your work involved. Sell Jeans for Genes Day merchandise, collect donations, hold a morning tea and hit up the boss for a donation.
  • Get yourself involved. Organise a fundraising event such as a denim-related fashion parade, dinner party or barbeque.
  • Partner with Jeans for Genes. If you’re a business, become a sponsor of the Children’s Medical Research Institute and earn valuable social responsibility kudos.
  • Make a donation. Make a tax-deductible donation to the Children’s Medical Research Institute or bequeath them a gift in your will.
  • Volunteer. Join one of the teams selling merchandise and collecting donations in public places on Jeans for Genes Day.

More info

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