Your new guide to buying high street makeup online

Read on to discover everything you need to know about the best high street beauty brands.

There is something deeply satisfying about saving money. There’s nothing quite like the rush of scoring an amazing beauty product without having to spend a fortune.

High street makeup is affordable, great quality and often provides more product than splurging on equivalently priced department store cosmetics.

Knowing which high street brands are good quality can help you better allocate your beauty budget. Below are some general guidelines for discovering the best high street make-up products.

High street makeup comparison: Priceline versus Chemist Warehouse

ProductPriceline priceChemist Warehouse price
Rimmel stay matte pressed powder$11.95$9.99
Rimmel Kate sculpting palate$16.95$13.99
Rimmel exaggerate liquid eyeliner 100%$13.95$11.49
Rimmel Provocalips lip colour$10.00$15.99
Rimmel Match perfection concealer$13.95$11.49
Rimmel Stay matte primer$13.95$11.49
Rimmel Wake me up concealer$14.95$12.49
Rimmel Transparent Loose powder$15.95$13.49
Rimmel stay matte pressed powder$11.95$9.99
Rimmel Scandaleyes Mascara$16.95$13.99
Rimmel Lasting Finish Foundation$18.95$15.99
Rimmel Moisture Renew Lipstick$10.00$11.49
Rimmel Lasting Finish Lipstick$10.00$8.99
Rimmel exaggerate liquid eyeliner 100%$13.95$10.99
Rimmel supercurler mascara$17.95$14.99
Rimmel Extra 3D Lash Mascara$12.95$10.99
Maybelline Volume Express The Falsies$19.95$16.49
Maybelline instant age rewind concealer$18.95$12.32
Maybelline master precise liner in blackest black$15.95$13.49
Maybelline fit me concealer$14.95$9.72
The Blushed Nudes$25.95$21.99
Maybelline Full & Soft Mascara$14.95$12.49
Maybelline Fit Me Matte$19.95$12.97
Maybelline Master Fix by Face Studio$15.95$13.49
Maybelline Lash Sensational$21.95$18.49
Maybelline Hyperglossy Eyeliner$9.95$7.99
Maybelline the Nudes$25.95$21.99
Maybelline Colour Drama Lipstick$9.95$7.99
Maybelline Dream Pure BB Cream$15.95$13.49
Maybelline Great Lash Mascara$12.95$10.00
Maybelline Colossal Volume$19.95$16.49
L'Oreal Paris Nude Magique BB Cream$24.95$20.99
L'Oreal True Match Foundation$29.95$24.99
L'Oreal Paris Telescopic Mascara$26.95$22.49
L'Oreal Paris Volume Million Lashes Mascara$24.95$10.00
L'Oreal Paris Lumi Magique Pure Light Primer$29.95$24.99
L'Oreal Paris True Match Highlighting Powder$19.95$16.49
L'Oreal Paris Brow Artist Maker$20.95$17.49
L'Oreal Paris True Match Minerals$37.95$31.99

Shop for high street makeup:


What high street make-up brands are available on the high street?

There are some great brands available on the high street, including:

  • Rimmel
  • Maybelline
  • NYX Cosmetics
  • Bourjois
  • Australis
  • Covergirl
  • Max Factor


Popular high street products and their average price:

On the high street you can get some great beauty products and accessories, all at affordable prices. This can include make-up sponges, brushes and brush sets, nail kits and cosmetics. At high street stores, purchasing beauty accessories and tools can mean saving a great deal of money.

  • Mascara: $12-25
  • Concealer: $15-25
  • Eyeliner: $12-25
  • Blush: $2-20
  • Eyeshadow: $5-30
  • Foundation: $15-30

Does makeup expire?

As a general rule, you should replace your mascara every 3 months, eyeliner and eye shadow every 6 to 12 months and lipstick every 2 years. Meanwhile, the average expiration date for foundation, powder, and other facial makeup is 12 months. It is also good to make sure you are regularly cleaning your make-up sponges and brushes, to make sure there is no excess bacteria.

Use one of these coupon codes to get even cheaper high street makeup:

FREE Jurlique Hydration Gift

Deal expires

Receive your exclusive gift, valued at $134, when you purchase two or more facial skincare products from Jurlique. T&Cs apply.

Last verified

$15 for same day delivery within Sydney Same day delivery is only available within the Sydney Metropolitan area. For weekdays, order by 1pm for delivery by 6pm or you can still order by 4pm for delivery between 6pm-9pm. While for Saturdays, order by 1pm for delivery by 6pm. Conditions apply.

Last verified

$12 for National Express Delivery Order by 4pm Monday-Friday for next business day delivery in National Metropolitan areas. Regional areas will take longer. Conditions apply.

Last verified

15% off student discount Students can enjoy 15% off their orders at Showpo. Strictly valid for students only. Conditions apply.

Last verified

Up to 78% off special hair, beauty & skincare products

Deal expires

Enjoy up to 78% off on special hair, beauty and skincare products. T&Cs apply.

Last verified

22% off over 2,000 products

Coupon code expires

Exclusive code: Get 22% off over 2,000 products at Skincare Store. T&Cs apply.

Last verified

Show code FI****

After the store tab opens, come back to copy the code

Extra $10 off $80 minimum spend

Deal expires

Get an extra $10 off on already reduced items. Valid for a minimum spend of $80. T&Cs apply.

Last verified

FREE Rouge Cream lipstick & a mini Waterproof Eye Makeup Remover

Coupon code expires

Spend $40 on Sephora Collection and get FREE Rouge Cream lipstick and a mini Waterproof Eye Makeup Remover. T&Cs apply.

Last verified

Show code SP****

After the store tab opens, come back to copy the code

25% off beauty products

Coupon code expires

Get 25% off on beauty products by using this code at checkout. T&Cs apply.

Last verified

Show code LU****

After the store tab opens, come back to copy the code

FREE red envelope with enclosed offer with every purchase

Deal expires

Receive a FREE red envelope with every order at Sephora. Enclosed offer: $10 off your next purchase of $88 or more. While stocks last. T&Cs apply.

Last verified

Clare Cribbin

Clare works as the assistant publisher in the shopping team here at finder.com.au. Whether you're after the best fashion deals, promo codes for your favourite store or just wanting to know what to buy your brother for his birthday, she has all the knowledge.

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