Foxtel cuts Foxtel Play pricing, secures HBO and heads to Hanging Rock
Foxtel will drop Foxtel Play prices in December, while it strengthens its HBO deal and commissions a Picnic at Hanging Rock series.
At the ASTRA conference in Sydney today, Foxtel announced that it’s planning to significantly revamp its Foxtel Play (now known as Foxtel Now) IP-based subscription offering, with five new tiers of programming available to consumers. These will be based around lower-cost entry level tiers that focus around a choice of drama options, lifestyle packages, documentary or kids programming. On top of those offerings Sports and Movies packages will also be available.
Foxtel also appears to be gearing up to take on devices such as the Apple TV and Telstra TV with a "puck" style device for consumers to watch Foxtel Play content. Traditionally it’s offered its IP-based subscription service to smartphones, tablets and PCs only, with a strict delineation between Foxtel Play on those devices and the higher cost Foxtel product. Foxtel will further split its content out with a dedicated kids app designed to deliver age-appropriate content to younger viewers, which will also appear in December.
Fans of Game of Thrones and other HBO content will need to continue their Foxtel subscriptions, with the provider announcing it has secured a new deal with HBO due to kick in from 1 January 2017. In addition to existing HBO rights, Foxtel plans to make HBO shows available through Foxtel Anytime for those wanting to binge watch existing HBO content under the new deal. Foxtel used the announcement to highlight the upcoming HBO Westworld series, based on the classic 1973 science fiction western movie.
If your tastes run more to local content, Foxtel’s also dipping into the classics, this time commissioning a series based on Picnic At Hanging Rock, the classic Joan Lindsay novel which was previously adapted as a 1975 film by Peter Weir.
Foxtel’s take on Picnic At Hanging Rock will encompass 6 hour-long episodes that will debut on Foxtel’s showcase channel in 2017.
If you're interested in Foxtel's streaming service, you can trial Foxtel Now for two weeks at no charge.
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