Fitbit announces health-focused smartwatch and Bluetooth headphones
Plus a new version of the company's smart scales and a subscription-based exercise program.
Dubbed the Fitbit Ionic, the smartwatch takes aim at the fitness crowd by incorporating features like a Sp02 sensor for estimating blood oxygen levels, 50m water resistance and in-built storage for holding up to 300 songs playable even when the watch isn't connected to your phone. The Ionic also sports a range of workout routines that change on-the-fly based on your feedback, as well as the new Fitbit Pay system for making electronic payments through the watch's NFC functionality. Set for release at major Aussie retailers in October, Fitbit Ionic will retail for $449.95.
Alongside the Ionic, Fitbit also announced three other products due for launch in October. There's Fitbit Flyer, a pair of Bluetooth headphones featuring a rain- and sweat-proof coating along with a six-hour battery life; Fitbit Aria 2, the second revision of Fitbit's Wi-Fi-enabled smart scales that record your weigh-ins through the Fitbit app; and Fitbit Coach, a subscription service for personalised fitness routines driven by your Fitbit data.
Fitbit Flyer and Fitbit Aria 2 will both retail for $199.95 when they release in October. Fitbit Coach will launch at an introductory price of $12.99 a month or $62.99 for a full year's subscription.