{"menuItems":[{"label":"Key Aussie crypto adoption trends for November 2022 report","anchorName":"#key-aussie-crypto-adoption-trends-for-november-2022-report"},{"label":"Cryptocurrency adoption statistics in Australia","anchorName":"#cryptocurrency-adoption-statistics-in-australia"},{"label":"Popular cryptocurrencies in Australia","anchorName":"#popular-cryptocurrencies-in-australia"},{"label":"Men in Australia more likely than women to own crypto","anchorName":"#men-in-australia-more-likely-than-women-to-own-crypto"},{"label":"Age trends for crypto ownership in Australia","anchorName":"#age-trends-for-crypto-ownership-in-australia"},{"label":"Methodology","anchorName":"#methodology"}]}
Finder’s Cryptocurrency Adoption Index measures the growth of cryptocurrencies worldwide through an ongoing survey of internet users in 26 countries.
The November 2022 update will be the final update of this series.
Key Aussie crypto adoption trends for November 2022 report
Aussie crypto ownership
3.3M Aussies own crypto.
Gender split
Aussie men are 1.4x more likely than women to own crypto.
Men 59%
Women 41%
Most owned crypto
59% of crypto owners have ₿itcoin.
Cryptocurrency adoption statistics in Australia
Australia ranks 9th out of 26 countries for crypto adoption, according to Finder’s Crypto Adoption November 2022 report, which has so far surveyed 389,345 people in 26 selected countries (7,552 in Australia since April 2022).
The crypto ownership rate in Australia is 17%, which is higher than the global average of 15%. India leads the way at 29%, with Germany at the other end of the spectrum with 6%.
Globally, ownership sits at 15% for the November 2022 report, following 14% in the previous report.
As it stands, roughly 10% of those surveyed in Australia say they own Bitcoin (BTC), with 8% saying they own Ethereum (ETH), 3% own Dogecoin (DOGE) and 3% own Cardano (ADA).
Popular cryptocurrencies in Australia
Out of the coins looked at for the survey, Bitcoin (BTC) is the most popular cryptocurrency with crypto owners in Australia followed by Ethereum (ETH) and Dogecoin (DOGE).
Bitcoin adoption in Australia
In the November 2022 report, roughly 59% of crypto owners in Australia said they own Bitcoin. This is above the global average, which sits at 36%.
Australia sits atop the table, with 59% of crypto owners holding BTC. At the other end is Mexico, where roughly 23% of crypto owners say they own Bitcoin.
Ethereum's popularity with crypto owners in Australia
Ethereum (ETH) sits in the wallets of roughly 46% of crypto owners in Australia — above the global average (24%). Crypto owners in Australia are most likely to have ETH in their wallet (46%) and crypto owners in Venezuela have the lowest ownership (12%).
Dogecoin ownership
Ownership of Dogecoin (DOGE) in Australia sits above the global average of 19%, with roughly 21% Aussies who own crypto holding the asset. United States leads the way for DOGE at 24%, whereas just 12% of crypto owners in Venezuela say they own the memecoin.
Cardano adoption
Adoption of Cardano sits at approximately 18% of crypto owners following the November 2022 report, which is below the global average of 18%. Cardano is most popular with crypto owners in Hong Kong (26%), whereas just 11% of crypto owners in Nigeria say they hold ADA.
Men in Australia more likely than women to own crypto
Of those in Australia who own crypto, 59% are men and 41% are women.
There is a wide gap in adoption of crypto between men and women. Of those who own crypto, an average of 37% are women compared to 63% who are men. United Kingdom actually has the widest gap, with 75% of people that own crypto being men. Vietnam is the closest between the sexes (crypto ownership being 53% men, compared to 47% women).
Age trends for crypto ownership in Australia
Those aged 18-34 in Australia lead the way in terms of the crypto split, making up 53% of crypto owners. Those aged 55+ are the group least likely to own crypto, making up just 8% of crypto owners.
" title="Cryptocurrency ownership split in by age" src="https://datawrapper.dwcdn.net/qU8S6]/"]
Methodology
Finder regularly survey individuals across 26 countries to analyze cryptocurrency adoption rates, investment diversification and the demographics of investors.
Beginning in April 2022, Finder switched its method to a three-month rolling average. The July 2022 report will be the first to present data using the three-month rolling average, which is made up of responses gathered between April and June 2022. The August report will display May through July 2022 and so forth. So far the survey using the new method has garnered 389,345 responses.
The survey is designed by Finder and conducted by Google in all territories except for the first run in Australia, where the survey is conducted by Qualtrics/SAP.
Participants are internet, smartphone and Google AdMob users or Qualtrics research panel participants. Sample sizes range from 1,000 to 2,500 people and are directly proportional to population size. Participating countries are selected based on global Finder site traffic and availability on research platforms.
Survey results are analyzed using Google's Data Studio, which provides weighted averages for the top-level responses, along with breakdowns for sex and age.
Richard Laycock is Finder’s insights editor after spending the last five years writing and editing articles about insurance. His musings can be found across the web including on MoneyMag, Yahoo Finance and Travel Weekly. Richard studied Media at Macquarie University and The Missouri School of Journalism and has a Tier 1 Certification in General Advice for Life Insurance.
Every three months, Finder empanels a range of industry specialists to get a pulse on what the future holds for crypto. This is a summary of those findings.
How likely would you be to recommend finder to a friend or colleague?
0
1
2
3
4
5
6
7
8
9
10
Very UnlikelyExtremely Likely
Required
Thank you for your feedback.
Our goal is to create the best possible product, and your thoughts, ideas and suggestions play a major role in helping us identify opportunities to improve.
Important information about this website
finder.com.au is one of Australia's leading comparison websites. We are committed to our readers and stands by our editorial principles
We try to take an open and transparent approach and provide a broad-based comparison service. However, you should be aware that while we are an independently owned service, our comparison service does not include all providers or all products available in the market.
Some product issuers may provide products or offer services through multiple brands, associated companies or different labeling arrangements. This can make it difficult for consumers to compare alternatives or identify the companies behind the products. However, we aim to provide information to enable consumers to understand these issues.
We make money by featuring products on our site. Compensation received from the providers featured on our site can influence which products we write about as well as where and how products appear on our page, but the order or placement of these products does not influence our assessment or opinions of them, nor is it an endorsement or recommendation for them.
Products marked as 'Top Pick', 'Promoted' or 'Advertisement' are prominently displayed either as a result of a commercial advertising arrangement or to highlight a particular product, provider or feature. Finder may receive remuneration from the Provider if you click on the related link, purchase or enquire about the product. Finder's decision to show a 'promoted' product is neither a recommendation that the product is appropriate for you nor an indication that the product is the best in its category. We encourage you to use the tools and information we provide to compare your options.
Where our site links to particular products or displays 'Go to site' buttons, we may receive a commission, referral fee or payment when you click on those buttons or apply for a product. You can learn more about how we make money.
When products are grouped in a table or list, the order in which they are initially sorted may be influenced by a range of factors including price, fees and discounts; commercial partnerships; product features; and brand popularity. We provide tools so you can sort and filter these lists to highlight features that matter to you.
Please note that the information published on our site should not be construed as personal advice and does not consider your personal needs and circumstances. While our site will provide you with factual information and general advice to help you make better decisions, it isn't a substitute for professional advice. You should consider whether the products or services featured on our site are appropriate for your needs. If you're unsure about anything, seek professional advice before you apply for any product or commit to any plan and read any disclosure documents (such as any Target Market Determination (TMD) and/or Product Disclosure Statement (PDS)) issued by the provider before making a decision.
Providing or obtaining an estimated insurance quote through us does not guarantee you can get the insurance. Acceptance by insurance companies is based on things like occupation, health and lifestyle. By providing you with the ability to apply for a credit card or loan, we are not guaranteeing that your application will be approved. Your application for credit products is subject to the Provider's terms and conditions as well as their application and lending criteria.
Please read our website terms of use and privacy policy for more information about our services and our approach to privacy.
