Everything you need to know about eBay’s first print and online catalogue
Finding the best deals online is about to become a whole lot simpler.
If you're into online shopping, you're probably very familiar with online retail giant eBay. The e-commerce site stocks just about everything and it's about to get a lot easier to find what you're after with the release of its first paper catalogue.
With over 40,000 retailers on offer through eBay's site, the company has decided to release its first ever Australian catalogue to showcase its wares. In particular, eBay is hoping to highlight to consumers that, despite being known as a site to buy items secondhand, around 90% of the goods available are actually brand new.
The 16-page catalogue has been produced by eBay Australia's in-house design and creative team and began to be mailed out to 2 million Australian households as of yesterday. A digital version will also be released from 21 May, allowing users to shop items straight from the catalogue.
When choosing the items promoted by the catalogue, chief marketing officer for eBay Australia Julie Nestor, says that the site partnered with sellers "to get the best deals on a variety of items including brands like Dyson, KitchenAid and Apple – reflecting the unbeatable range and value on eBay".
She has also mentioned that the product selection is seasonal, suggesting that we may see more seasonal eBay catalogues arrive in the future. The current catalogue is also set to highlight deals on current products, helping shoppers to get the best price on their purchases.
The two million households that are set to receive the catalogue are located across metro Sydney, Melbourne, Brisbane and Perth.
eBay is currently Australia's number one online shopping destination. It stocks items from a huge range of categories including fashion, electronics, appliances, toys and gaming, entertainment and even liquor and groceries.
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