News: Click Frenzy™ May 2018 deals | Offers revealed

Stephanie Yip 14 November 2017 NEWS

Click Frenzy™ May 2018 is on now until 7pm Wednesday! Read all the latest news on Click Frenzy™'s event here.

What is Click Frenzy™?

Click FrenzyTM is an online sales event organised by Global Marketplace. The two main events run twice a year, in May and again in October or November. The first Click FrenzyTM was held in November, 2012, and it's just getting bigger and better every year.

Click Frenzy today is one of Australia's most anticipated online sale events. The Australian antidote to Black Friday and Cyber Monday, the Click Frenzy sales offer some of the biggest and best deals that you'll see all year.

This event runs from 7pm 15 May to 7pm 16 May so you have just 24 hours to take advantage of these sales.

Here are some site-wide offers from the Click Frenzy™ event:

Adairs20% off full-price
Adore Beauty43% off Skinstitut off site-wide
Big W25% off toys
City Beach20% off site-wide
ColetteSpend $100 to get $40 off
Cosmetics Fragrance DirectExtra 15% off site-wide
Cotton On30% off 1000s of styles
Dotti30% off everything
Easy Steps30% off site-wide
Elwood Apparel30% site-wide
Esprit30% off site-wide
FISHING TACKLE SHOP15% off fishing & outdoors
Florsheim25% off shoes & accessories
Forever New20% off site-wide
French Connection30% off site-wide
Greyhound Australia20% off everything
Hallenstein Brothers30% off site-wide
HouseExtra 25% off everything
Hush Puppies35% off site-wide
Nancy Ganz40% off site-wide
Petbarn30% off everything for cats
Petbarn30% off everything for dogs
PrettyLittleThing50% off site-wide
Princess Polly25% off site-wide
Qatar10% off flights
Ryderwear20% off site-wide
Sandler30% off site-wide
Supercheap AutoSpend $100 to get 25% off site-wide
Temple & Webster10% off site-wide
Under Armour30% off favourites
United Interiors40% off site-wide
YOOX15% off site-wide

Participating stores in last year's event:

  • ABC Reading Eggs
  • Alfaberry
  • Angel Maternity
  • Annie & Islabean
  • Artline Stix
  • Big W
  • Bonds
  • Boohoo
  • Bookabuy
  • Bounce Inc
  • Bubba Blue
  • City Beach
  • Cotton On Kids
  • Cuddle Fish
  • Decjuba Kids
  • Dotti
  • Ekidaz
  • i Hart Toys
  • Jams Jewellery
  • Jay Jays
  • Luxo Living
  • Mocka
  • Mr Toys Toyworld
  • My Little Wardrobe
  • Mydeal
  • Myer
  • Nixons Closet
  • Onkaparinga
  • Optus
  • Penny
  • Petbarn
  • Plush Think Sofas
  • Puma
  • Pumpables
  • Pure Baby
  • Rebel
  • Sheridan
  • Smiggle
  • Spectra Baby
  • Stuck On You
  • SuperPharmacy
  • The Child Hood
  • Tontine
  • Travel Online
  • United Interiors
  • Urban Wear
  • Walnut Melbourne
  • Webjet
  • Winter Rosie Boutique

What is Click Frenzy™ and how did it start?

Click Frenzy™ is brought to us by Global Marketplace. The concept comes from the original Cyber Monday sales which run in the United States. Cyber Monday is the held on the Monday following Thanksgiving Day and was established to help online retailers partake in the largest shopping day for those located in the US — Black Friday. Cyber Monday runs for 24 hours and offers incredible deals from online retailers and the sales it generates are growing tremendously.

Based upon this success, the idea of an Australian equivalent was born and called Click Frenzy™. For 24 amazing hours, customers can access phenomenal sales and discounts across a huge range of products from some of Australia’s largest retailers. Customers can narrow down what they are looking to purchase by selecting to view offers by category or alternatively, by searching for a particular brand or product name. This online sales event truly does change the face of the internet in Australia for 24 hours.

Click Frenzy™ in the media

The original Click Frenzy™ received an enormous amount of media coverage, being promoted in the news by Australia’s free to air television stations, along with coverage in newspapers. Several well known retailers including Peter Alexander, Myer, Dell and Target joined in to offer great deals specifically for the sales period through their eCommerce websites.

Are the major Australian retailers embracing Click Frenzy™?

It appears as though there’s a mixed view on the worthwhileness of the online sales offering. Several of Australia’s largest retailers have been seen to boycott the event and some have gone even further. Harvey Norman launched it’s own sale – Shop Frenzy – which has coincided with prior Click Frenzy™ events. Similar moves have also been seen from David Jones who have run offers including 20 percent discounts when you spend a certain amount, along with Apple and David Jones who also launched rival sales.

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