News: Click Frenzy™ May 2018 deals | Offers revealed
Click Frenzy™ May 2018 is on now until 7pm Wednesday! Read all the latest news on Click Frenzy™'s event here.
Click FrenzyTM is an online sales event organised by Global Marketplace. The two main events run twice a year, in May and again in October or November. The first Click FrenzyTM was held in November, 2012, and it's just getting bigger and better every year. Click Frenzy today is one of Australia's most anticipated online sale events. The Australian antidote to Black Friday and Cyber Monday, the Click Frenzy sales offer some of the biggest and best deals that you'll see all year. This event runs from 7pm 15 May to 7pm 16 May so you have just 24 hours to take advantage of these sales.Here are some site-wide offers from the Click Frenzy™ event:
Store Deal Adairs 20% off full-price Adore Beauty 43% off Skinstitut bellaboutique.com.au 60%-90% off site-wide Big W 25% off toys City Beach 20% off site-wide Colette Spend $100 to get $40 off Cosmetics Fragrance Direct Extra 15% off site-wide Cotton On 30% off 1000s of styles Dotti 30% off everything Easy Steps 30% off site-wide Elwood Apparel 30% site-wide Esprit 30% off site-wide FISHING TACKLE SHOP 15% off fishing & outdoors Florsheim 25% off shoes & accessories Forever New 20% off site-wide French Connection 30% off site-wide Greyhound Australia 20% off everything Hallenstein Brothers 30% off site-wide House Extra 25% off everything Hush Puppies 35% off site-wide Nancy Ganz 40% off site-wide Petbarn 30% off everything for cats Petbarn 30% off everything for dogs PrettyLittleThing 50% off site-wide Princess Polly 25% off site-wide Qatar 10% off flights Ryderwear 20% off site-wide Sandler 30% off site-wide Supercheap Auto Spend $100 to get 25% off site-wide Temple & Webster 10% off site-wide Under Armour 30% off favourites United Interiors 40% off site-wide YOOX 15% off site-wide Participating stores in last year's event:
What is Click Frenzy™ and how did it start?
Click Frenzy™ is brought to us by Global Marketplace. The concept comes from the original Cyber Monday sales which run in the United States. Cyber Monday is the held on the Monday following Thanksgiving Day and was established to help online retailers partake in the largest shopping day for those located in the US — Black Friday. Cyber Monday runs for 24 hours and offers incredible deals from online retailers and the sales it generates are growing tremendously.
Based upon this success, the idea of an Australian equivalent was born and called Click Frenzy™. For 24 amazing hours, customers can access phenomenal sales and discounts across a huge range of products from some of Australia’s largest retailers. Customers can narrow down what they are looking to purchase by selecting to view offers by category or alternatively, by searching for a particular brand or product name. This online sales event truly does change the face of the internet in Australia for 24 hours.
Click Frenzy™ in the media
The original Click Frenzy™ received an enormous amount of media coverage, being promoted in the news by Australia’s free to air television stations, along with coverage in newspapers. Several well known retailers including Peter Alexander, Myer, Dell and Target joined in to offer great deals specifically for the sales period through their eCommerce websites.
Are the major Australian retailers embracing Click Frenzy™?
It appears as though there’s a mixed view on the worthwhileness of the online sales offering. Several of Australia’s largest retailers have been seen to boycott the event and some have gone even further. Harvey Norman launched it’s own sale – Shop Frenzy – which has coincided with prior Click Frenzy™ events. Similar moves have also been seen from David Jones who have run offers including 20 percent discounts when you spend a certain amount, along with Apple and David Jones who also launched rival sales.
