CES 2020: Samsung goes big with new TV tech
Bezel-free and vertical models going on sale this year.
At CES 2020, Samsung made several big announcements relating to its top-of-the-line and "Lifestyle" TVs.
To start, the Korean brand announced its new flagship TV, the Q950TS. The QLED display comes packed with an 8K resolution, AI upscaling capabilities, deep learning technology and surround sound audio – all wrapped in an "ultra-thin" form factor.
The TV isn't just thin, though. The Q950TS has what Samsung is calling the "Infinity Screen", which gives the TV a screen-to-body ratio of 99%. This almost perfect ratio means the display is pretty much completely bezel-less.
After teasing MicroLED display technology for the last few years at events like CES, Samsung has announced it's bringing the tech to displays available for consumers.
Samsung's MicroLED TVs will range in size from as small as 75 inches (yes, 75 inches is the small end of the MicroLED spectrum), to as much as 150 inches. The displays will feature "infinity" designs which, similar to the aforementioned Q950TS, will mean they're virtually bezel-less.
The manufacturer says that its MicroLED displays have "best-in-class picture quality", high resolutions and peak brightnesses as high as 5,000 nits. In addition to that, they also feature Samsung's AI upscaling technology to make content played back on the displays look like its resolution is closer to what's native to the display.
Samsung also announced that one of its creative models from its Lifestyle TVs line-up, The Sero, will launch in multiple markets in 2020 after launching in Korea in 2019. Sero, which means "vertical" in Korean, refers to the TV's ability to pivot between horizontal and vertical orientations.
The Sero is designed to allow people to display all kinds of content on the display in whatever native orientation the content is filmed in, meaning social media content from platforms like YouTube and TikTok could easily be played on the versatile display.
There's currently no information about Australian pricing or availability for any of the TVs Samsung announced at CES.