How to buy The Childrens Place (PLCE) shares in Australia

The Children's Place, Inc (PLCE) is a leading apparel retail business with stocks listed in the US. It opened the day at US$90.58 after a previous close of US$88.6. During the day the price has varied from a low of USD90.1 to a high of USD94.54. The latest price was USD94.54 (25 minute delay). The Childrens Place is listed on the NASDAQ. All prices are listed in US Dollars.

How to buy shares in The Childrens Place

1. Compare share trading platforms. To buy shares in a US company from Australia you'll need to find a trading platform that offers access to US stock markets. If you're just starting out, look for a platform with low brokerage and foreign exchange fees.
2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and tax file number. Fund your account with a bank transfer, credit card or debit card.
3. Search for The Childrens Place. Find the share by name or ticker symbol: PLCE. Research its history to confirm it's a solid investment against your financial goals.
4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until The Childrens Place reaches your desired price. To spread out your risk, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
5. Decide on how many to buy. At last close price of US$88.6, weigh your budget against a diversified portfolio that can minimise risk through the market's ups and downs. You may be able to buy a fractional share of The Childrens Place, depending on your broker.
6. Check in on your investment. Congratulations, you own a part of The Childrens Place. Optimise your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

The Childrens Place stock price (NASDAQ:PLCE)

Use our graph to track the performance of PLCE stocks over time.

The Childrens Place shares at a glance

• Live prices
• Key figures

Information last updated 2021-07-09.

Open	US$90.58
High	US$94.54
Low	US$90.1
Close	US$94.54
Previous close	US$88.6
Change	US$5.94
Change %	6.7043%
Volume	322,596

Information last updated 2021-07-30.

52-week range	US$17.78 - US$103.33
50-day moving average	US$90.7259
200-day moving average	US$80.022
Target price	US$110.17
PE ratio	63.1189
Dividend yield	US$0.56 (0.68%)
Earnings per share (TTM)	US$1.337

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The value of your investments can fall as well as rise and you may get back less than you invested. Past performance is no indication of future results.

Is it a good time to buy The Childrens Place stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Technical Analysis of The Children's Place, Inc by TradingView

The Childrens Place price performance over time

Historical closes compared with the last close of $94.54

1 month (2021-07-01)	1.55%
3 months (2021-04-30)	20.66%

Is The Childrens Place under- or over-valued?

Valuing The Childrens Place stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of The Childrens Place's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

The Childrens Place's P/E ratio

The Childrens Place's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 63x. In other words, The Childrens Place shares trade at around 63x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

The Childrens Place's PEG ratio

The Childrens Place's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.79. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into The Childrens Place's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

The Childrens Place's EBITDA

The Childrens Place's EBITDA (earnings before interest, taxes, depreciation and amortisation) is US$93.5 million (£0.0 million).

The EBITDA is a measure of a The Childrens Place's overall financial performance and is widely used to measure a its profitability.

The Childrens Place financials

Revenue TTM	US$1.7 billion
Operating margin TTM	1.73%
Gross profit TTM	US$333.3 million
Return on assets TTM	1.59%
Return on equity TTM	15.72%
Profit margin	1.15%
Book value	9.908
Market capitalisation	US$1.2 billion

TTM: trailing 12 months

Shorting The Childrens Place shares

There are currently 2.7 million The Childrens Place shares held short by investors – that's known as The Childrens Place's "short interest". This figure is 1.4% down from 2.7 million last month.

There are a few different ways that this level of interest in shorting The Childrens Place shares can be evaluated.

The Childrens Place's "short interest ratio" (SIR)

The Childrens Place's "short interest ratio" (SIR) is the quantity of The Childrens Place shares currently shorted divided by the average quantity of The Childrens Place shares traded daily (recently around 425561.98083067). The Childrens Place's SIR currently stands at 6.26. In other words for every 100,000 The Childrens Place shares traded daily on the market, roughly 6260 shares are currently held short.

However The Childrens Place's short interest can also be evaluated against the total number of The Childrens Place shares, or, against the total number of tradable The Childrens Place shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case The Childrens Place's short interest could be expressed as 0.18% of the outstanding shares (for every 100,000 The Childrens Place shares in existence, roughly 180 shares are currently held short) or 0.1921% of the tradable shares (for every 100,000 tradable The Childrens Place shares, roughly 192 shares are currently held short).

A SIR below 10% would generally be considered to indicate a fairly optimistic outlook for the share price, with fewer people currently willing to bet against The Childrens Place.

Find out more about how you can short The Childrens Place stock.

The Childrens Place share dividends

We're not expecting The Childrens Place to pay a dividend over the next 12 months.

The Childrens Place share price volatility

Over the last 12 months, The Childrens Place's shares have ranged in value from as little as US$17.78 up to US$103.33. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while The Childrens Place's is 2.2688. This would suggest that The Childrens Place's shares are significantly more volatile than the average for this exchange and represent a higher risk.

The Childrens Place overview

The Children's Place, Inc. operates as a children's specialty apparel retailer. The company operates through two segments, The Children's Place U.S. and The Children's Place International. It sells apparel, footwear, accessories, and other items for children; and designs, contracts to manufacture, and sells merchandise under the proprietary The Children's Place, Place, Baby Place, Gymboree brand names. As of May 1, 2021, the company had 724 stores in the United States, Canada, and Puerto Rico; online stores at childrensplace.com and gymboree.com; and 8 international franchise partners had 213 international points of distribution in 19 countries. The company was formerly known as The Children's Place Retail Stores, Inc. and changed its name to The Children's Place, Inc. in June 2014. The Children's Place, Inc. was founded in 1969 and is headquartered in Secaucus, New Jersey.

Frequently asked questions

• What percentage of The Childrens Place is owned by insiders or institutions?

  Currently 6.189% of The Childrens Place shares are held by insiders and 106.889% by institutions.

• When does the fiscal year end for The Childrens Place?

  The Childrens Place's fiscal year ends in February.

• Where is The Childrens Place based?

  The Childrens Place's address is: 500 Plaza Drive, Secaucus, NJ, United States, 07094

• What is The Childrens Place's ISIN number?

  The Childrens Place's international securities identification number is: US1689051076

• What is The Childrens Place's CUSIP number?

  The Childrens Place's Committee on Uniform Securities Identification Procedures number is: 168905107