
We’re reader-supported and may be paid when you visit links to partner sites. We don’t compare all products in the market, but we’re working on it!
ServiceNow Inc (NOW) is a leading software-application business with stocks listed in the US. It opened the day at US$559.72 after a previous close of US$560.47. During the day the price has varied from a low of USD555.87 to a high of USD567.23. The latest price was USD566.37 (25 minute delay). ServiceNow is listed on the NYSE. All prices are listed in US Dollars.
How to buy shares in ServiceNow
- Compare share trading platforms. To buy shares in a US company from Australia you'll need to find a trading platform that offers access to US stock markets. If you're just starting out, look for a platform with low brokerage and foreign exchange fees.
- Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and tax file number. Fund your account with a bank transfer, credit card or debit card.
- Search for ServiceNow. Find the share by name or ticker symbol: NOW. Research its history to confirm it's a solid investment against your financial goals.
- Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until ServiceNow reaches your desired price. To spread out your risk, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
- Decide on how many to buy. At last close price of US$560.47, weigh your budget against a diversified portfolio that can minimise risk through the market's ups and downs. You may be able to buy a fractional share of ServiceNow, depending on your broker.
- Check in on your investment. Congratulations, you own a part of ServiceNow. Optimise your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.
Our top pick for
US stocks

Our top pick for
Overall broker

Our top pick for
Low-cost broker

What's in this guide?
- ServiceNow key stats
- Compare share trading platforms
- Is ServiceNow stock a buy or sell?
- ServiceNow performance over time
- Is ServiceNow suitable for ethical investing?
- Are ServiceNow shares over-valued?
- ServiceNow's financials
- How volatile are ServiceNow shares?
- Does ServiceNow pay a dividend?
- Other common questions
ServiceNow stock price (NYSE:NOW)
Use our graph to track the performance of NOW stocks over time.ServiceNow shares at a glance
Open | US$559.72 |
---|---|
High | US$567.23 |
Low | US$555.87 |
Close | US$566.37 |
Previous close | US$560.47 |
Change | US$5.9 |
Change % | 1.0527% |
Volume | 976,625 |
52-week range | US$406.47 - US$707.6 |
---|---|
50-day moving average | US$467.1922 |
200-day moving average | US$574.3298 |
Target price | US$630.74 |
PE ratio | 445.4403 |
Dividend yield | US$0 (0%) |
Earnings per share (TTM) | US$1.09 |
Compare trading apps to buy ServiceNow shares
Is it a good time to buy ServiceNow stock?
The technical analysis gauge below displays real-time ratings for the timeframes you select. However, this is not a recommendation. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
Use the fields above to explore the returns from a historical investment. Please refer to the charts further up this page to see performance over 5 years, or other periods. Past performance doesn't indicate future results. Capital is at risk.
ServiceNow price performance over time
Historical closes compared with the last close of $566.37
1 week (2022-06-24) | 12.35% |
---|---|
3 months (2022-03-31) | 1.70% |
1 year (2021-07-01) | 3.89% |
---|---|
2 years (2020-07-01) | 35.89% |
3 years (2019-07-01) | 99.77% |
5 years (2017-06-30) | 434.31% |
Stocks similar to ServiceNow
Is ServiceNow under- or over-valued?
Valuing ServiceNow stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of ServiceNow's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.
ServiceNow's P/E ratio
ServiceNow's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 445x. In other words, ServiceNow shares trade at around 445x recent earnings.
That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.
ServiceNow's PEG ratio
ServiceNow's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.0502. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into ServiceNow's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
ServiceNow's EBITDA
ServiceNow's EBITDA (earnings before interest, taxes, depreciation and amortisation) is US$714 million (£0.0 million).
The EBITDA is a measure of a ServiceNow's overall financial performance and is widely used to measure a its profitability.
ServiceNow financials
Revenue TTM | US$6.3 billion |
---|---|
Operating margin TTM | 3.95% |
Gross profit TTM | US$4.5 billion |
Return on assets TTM | 1.56% |
Return on equity TTM | 6.34% |
Profit margin | 3.56% |
Book value | 19.939 |
Market capitalisation | US$97.3 billion |
TTM: trailing 12 months
ServiceNow's environmental, social and governance track record
Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like ServiceNow.
When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.
ServiceNow's total ESG risk score
Total ESG risk: 12.69
Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and ServiceNow's overall score of 12.69 (as at 01/01/2019) is excellent – landing it in it in the 10th percentile of companies rated in the same sector.
ESG scores are increasingly used to estimate the level of risk a company like ServiceNow is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).
ServiceNow's environmental score
Environmental score: 1/100
ServiceNow's social score
Social score: 4.69/100
ServiceNow's governance score
Governance score: 6.01/100
Environmental, social, and governance (ESG) summary
ServiceNow Inc was last rated for ESG on: 2019-01-01.
Total ESG score | 12.69 |
---|---|
Total ESG percentile | 10.32 |
Environmental score | 1 |
Social score | 4.69 |
Governance score | 6.01 |
ServiceNow share dividends
We're not expecting ServiceNow to pay a dividend over the next 12 months.
ServiceNow share price volatility
Over the last 12 months, ServiceNow's shares have ranged in value from as little as US$406.47 up to US$707.6. A popular way to gauge a stock's volatility is its "beta".
Beta measures a share's volatility in relation to the market. The market (NYSE average) beta is 1, while ServiceNow's is 1.0935. This would suggest that ServiceNow's shares are a little bit more volatile than the average for this exchange and represent, relatively speaking, a slightly higher risk (but potentially also market-beating returns).
ServiceNow overview
ServiceNow, Inc. provides enterprise cloud computing solutions that defines, structures, consolidates, manages, and automates services for enterprises worldwide. It operates the Now platform for workflow automation, artificial intelligence, machine learning, robotic process automation, performance analytics, electronic service catalogs and portals, configuration management systems, data benchmarking, encryption, and collaboration and development tools. The company also provides information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; IT business management product suite; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT Asset Management to automate IT asset lifecycles; and security operations that connects with internal and third party. In addition, it offers governance, risk, and compliance product to manage risk and resilience; human resources, legal, and workplace service delivery products; safe workplace applications; customer service management product; and field service management applications. Further, it provides App Engine product; IntegrationHub enables application to extend workflows; and professional, industry solutions, and customer support services. It serves government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products through direct sales team and resale partners. It has a strategic partnership with Celonis to help customers identify and prioritize processes that are suitable for automation. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. The company was founded in 2004 and is headquartered in Santa Clara, California.
ServiceNow in the news
Zoom Bets on Corporate Customers to Stem Post-Pandemic Crash
ServiceNow (NOW) Gains As Market Dips: What You Should Know
The Zacks Analyst Blog Highlights Johnson & Johnson, Advanced Micro Devices, Union Pacific, Anheuser-Busch, and ServiceNow
Frequently asked questions
More guides on Finder
-
How to invest in the Australia Sunny Glass Group IPO
Everything we know about the Australia Sunny Glass Group IPO, plus information on how to buy in.
-
How to buy Kincora Copper (KCC) shares
Steps to owning and managing Kincora Copper shares.
-
How to invest in the Dragon Mountain Gold IPO
Everything we know about the Dragon Mountain Gold IPO, plus information on how to buy in.
-
How to buy Arcadia Minerals (AM7) shares
Steps to owning and managing Arcadia Minerals shares.
-
How to buy Nexgen Energy (NXG) shares
Steps to owning and managing Nexgen Energy shares.
-
How to buy Keypath Education (KED) shares
Steps to owning and managing Keypath Education shares.
-
What are green bonds and how do they impact the world?
If you want to directly fund climate solutions a green bond is a great place to start. Here is how they work.
-
5 best ways to invest money in Australia in 2022
What's the best way to invest money in Australia? Find out about robo advisors, index funds, cryptocurrency and more in this guide.
-
How to buy EBR Systems (EBR) shares
Steps to owning and managing EBR Systems shares.
-
How to buy 5E Advanced Materials (5EA) shares
Steps to owning and managing 5E Advanced Materials shares.
Ask an Expert