How to buy McPherson’s shares | A$2.57

McPherson's Limited is a household & personal products business based in Australia. McPherson's shares (MCP) are listed on the Australian Securities Exchange (ASX) and all prices are listed in Australian Dollars. Its last market close was $2.57 – a decrease of 9.51% over the previous week. McPherson's has a trailing 12-month revenue of around $222.6 million.

How to buy shares in McPherson's

1. Compare share trading platforms. To buy shares listed in Australia, you'll need to sign up to a broker with access to the Australian Securities Exchange (ASX). Our table below can help you choose.
2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and tax file number. Fund your account with a bank transfer, PayPal or debit card.
3. Search for McPherson's . Find the share by name or ticker symbol: MCP. Research its history to confirm it's a solid investment against your financial goals.
4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until McPherson's reaches your desired price. To spread out your risk, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
5. Decide on how many to buy. At today's price of $2.57, weigh your budget against a diversified portfolio that can minimise risk through the market's ups and downs.
6. Check in on your investment. Congratulations, you own a part of McPherson's . Optimise your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

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How has coronavirus impacted McPherson's 's share price?

Since the stock market crash in March caused by coronavirus, McPherson's 's share price has had significant negative movement.

Its last market close was $2.57, which is 9.19% down on its pre-crash value of $2.83 and 97.69% up on the lowest point reached during the March crash when the shares fell as low as $1.3.

If you had bought $1,000 worth of McPherson's shares at the start of February 2020, those shares would have been worth $558.14 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $996.13.

McPherson's share price

Use our graph to track the performance of MCP stocks over time.

McPherson's shares at a glance

• Key figures

Information last updated 2020-10-20.

Latest market close	AUDA$2.57
52-week range	AUDA$1.3 - AUDA$3.4
50-day moving average	AUDA$3.0086
200-day moving average	AUDA$2.8405
Target price	AUDA$1.69
PE ratio	50.5263
Dividend yield	AUDA$0.14 (4.96%)
Earnings per share (TTM)	AUDA$0.057

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The value of your investments can fall as well as rise and you may get back less than you invested. Past performance is no indication of future results.

Is it a good time to buy McPherson's stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Technical Analysis of McPherson's Limited by TradingView

McPherson's price performance over time

Historical closes compared with the close of A$2.57 on 2020-10-22

1 week (2020-10-23)	1.58%
1 month (2020-09-30)	-15.46%
3 months (2020-07-30)	-12.88%
6 months (2020-04-30)	-2.65%

1 year (2019-10-30)	7.98%
2 years (2018-10-30)	83.57%
3 years (2017-10-30)	89.67%
5 years (2015-10-30)	275.18%

Is McPherson's under- or over-valued?

Valuing McPherson's stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of McPherson's 's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

McPherson's 's P/E ratio

McPherson's 's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 51x. In other words, McPherson's shares trade at around 51x recent earnings.

That's relatively high compared to, say, the P/E ratio for the ASX over the 12 months to December 2019 (32.14). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

McPherson's 's EBITDA

McPherson's 's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $29.1 million.

The EBITDA is a measure of a McPherson's 's overall financial performance and is widely used to measure a its profitability.

McPherson's financials

Revenue TTM	$222.6 million
Operating margin TTM	12.05%
Gross profit TTM	$106.4 million
Return on assets TTM	9.53%
Return on equity TTM	6.49%
Profit margin	2.72%
Book value	0.841
Market capitalisation	$305.5 million

TTM: trailing 12 months

McPherson's share dividends

Dividend payout ratio: 220% of net profits

Recently McPherson's has paid out, on average, around 220% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 4.96% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), McPherson's shareholders could enjoy a 4.96% return on their shares, in the form of dividend payments. In McPherson's 's case, that would currently equate to about A$0.14 per share.

McPherson's 's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.

The latest dividend was paid out to all shareholders who bought their shares by 3 September 2020 (the "ex-dividend date").

Have McPherson's 's shares ever split?

McPherson's 's shares were split on a 1:4 basis on 13 June 1996. So if you had owned 4 shares the day before before the split, the next day you'd have owned 1 share. This wouldn't directly have changed the overall worth of your McPherson's shares – just the quantity. However, indirectly, the new 300% higher share price could have impacted the market appetite for McPherson's shares which in turn could have impacted McPherson's 's share price.

McPherson's share price volatility

Over the last 12 months, McPherson's 's shares have ranged in value from as little as $1.3 up to $3.4. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (AU average) beta is 1, while McPherson's 's is 0.4926. This would suggest that McPherson's 's shares are less volatile than average (for this exchange).

McPherson's overview

McPherson's Limited provides health, wellness, and beauty products in Australia, New Zealand, Asia, and internationally. The company offers beauty care, hair care, skin care, and fragrance products; kitchen essentials, such as baking papers, cling wraps, and aluminum foils; and personal care items, including facial wipes, cotton pads, and foot comfort products. The company offers its products primarily under the owned brands, including Dr. LeWinn's, KOTIA, Revitanail, Eylure, Foodcare by, Mita, A'kin, Soulful, Manicare, Lady Jayne, Swisspers, Multix, Moosehead, and Maseur. It serves supermarkets, discount department stores, department stores, pharmacies, and independent housewares stores. The company was founded in 1860 and is based in Kingsgrove, Australia.

Frequently asked questions

• What percentage of McPherson's is owned by insiders or institutions?

  Currently 8.408% of McPherson's shares are held by insiders and 36.987% by institutions.

• When does the fiscal year end for McPherson's ?

  McPherson's 's fiscal year ends in June.

• Where is McPherson's based?

  McPherson's 's address is: 105 Vanessa Street, Kingsgrove, NSW, Australia, 2208

• What is McPherson's 's ISIN number?

  McPherson's 's international securities identification number is: AU000000MCP2