marc jacobs mascara sephora

Where to buy your next mascara online

No makeup look is complete without mascara. Luckily for you, these 10 online retailers have you covered.


A strong lash look is integral to any pro makeup application. Not sure where to start? These online beauty retailers offer a great range of mascara from international and Australian sellers. Whether you’re looking for a basic waterproof product, a curling, lengthening or lash-defining mascara, or even something for sensitive eyes, you’ll find everything here. There’s also a great range of colours, so don’t just settle for black; give grey, navy or brown a go, and make a bold statement. Right then, time to shop.


1. Adore Beauty
One of Australia’s leading online beauty stores, Adore Beauty stocks a variety of top brands, often at discounted prices. From Benefit to Lancome and Clinique, you’ll find a wide range of products and prices to suit your look and your purse.

  • Free shipping on all Australian orders
  • 90-day returns policy
  • 2 free samples with purchases over $50

Go to Adore Beauty website View coupon codes for Adore Beauty


2. Sephora
Sephora is a unique beauty environment that features an ever-increasing selection of classic and emerging brands across a broad range of products. The store carries a large variety of mascara, including brands such as RevitaLash, Kat Von D and Clinique.

Go to Sephora website View coupon codes for Sephora


3. David Jones
When it comes to mascara, David Jones carries everything from its own brand to top brands such as Dior, Giorgio Armani and Yves Saint Laurent.

  • Free shipping on orders over $100
  • No time limit on returns
  • Huge range of Australian and international beauty brands

Go to David Jones website View coupon codes for David Jones


4. ModelCo
ModelCo is a globally recognised brand of cosmetics and beauty products, and provides customers with a huge choice of mascara. With products like the Fibre Lash Mascara and Lashxtend Mascara, ModelCo is bound to have something for you.

  • Free shipping on orders over $59
  • Join #TheBeautySquad and receive exclusive offers on ModelCo products
  • ModelCo collaborates with other beauty brands as well as with celebrities

Go to ModelCo website View coupon codes for ModelCo


5. Ry.com.au
With the promise to price-match any beauty product, Ry.com.au is a force to be reckoned with in the world of cosmetics. When shopping for mascara from big-name brands such as L’Oreal, TheBalm and Napoleon Perdis, Ry.com.au can’t be beaten.

  • Free shipping on orders over $99
  • 120-day returns
  • Sign up to Ry’s newsletter and receive $5 off your first purchase

Go to Ry.com.au website View coupon codes for Ry.com.au


6. Alive Skin + Hair
At Alive Skin + Hair you’ll find a huge variety of big-name brands at discounted prices. With a choice of products ranging from Youngblood Lengthening Mascara to INIKA Vegan Mineral Mascara, you’re sure to find something just right.

  • Free shipping on orders over $89
  • 30-day returns
  • Afterpay available
  • Join the Alive Skin + Hair newsletter and receive exclusive offers

Go to Alive Skin + Hair website View coupon codes for Alive Skin + Hair


7. Priceline
Priceline is one of Australia’s largest pharmacies, and it has a great range of mascara at affordable prices that you can choose from online. Select from products such as Revlon Scandaleyes Mascara or Rimmel 100% Waterproof Mascara.

  • Free shipping on orders over $100
  • 30-day returns
  • Join Priceline’s Sister Club and earn points and rewards every time you shop

Go to Priceline website View coupon codes for Priceline


8. Fresh Fragrances and Cosmetics
Offering a fresh approach to cosmetic and beauty shopping, Fresh Fragrances and Cosmetics promises to match any lower price you find online. It’s a one-stop shop for mascara purchases, stocking top brands such as Benefit, Lancome and Yves Saint Laurent.

  • Free shipping on all orders
  • 15-day returns
  • Afterpay available
  • Join the Fresh Loyalty Club and receive exclusive member offers

Go to Fresh Fragrances and Cosmetics website View coupon codes for Fresh Fragrances and Cosmetics


Which of these retailers offers free delivery?

  • Facial Co.: Free delivery on all Australian orders

Beauty sales and discounts

Store Discount Expiration Description Last verified Redeem
Up to 53% off Sulwhasoo herbal soap

Deal expires

Get up to 53% off Sulwhasoo herbal soap at Cosme de Cosmetics. T&Cs apply.

Last verified

FREE travel-size silk cream when you spend $100 or more

Coupon code expires

Receive FREE travel size silk cream when you spend $100 or more at Tatcha. T&Cs apply.

Last verified

Show code SI****

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FREE travel-size water cream on orders over $100

Coupon code expires

Simply use the code to get a FREE travel-size water cream on orders over $100 at Tatcha. T&Cs apply.

Last verified

Show code WA****

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Buy 2, get 1 FREE on BioBalance collagen

Deal expires

Enjoy big savings with buy 2, get 1 FREE on BioBalance collagen at Healthpost. T&Cs apply.

Last verified

40% off all makeup and brushes: End of Winter Sale

Coupon code expires

Simply use the code to get 40% off all makeup and brushes during the End of Winter Sale at Nude by Nature. T&Cs apply.

Last verified

Show code SP****

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Save Up To 20% Off Erno Laszlo Hydra-Therapy Skin Vitality Treatment (For All Skin Types)

Deal expires

T&Cs apply

Last verified

30% off McQueen sunglasses

Coupon code expires

Simply use the code to get 30% off McQueen sunglasses at Tony Bianco. T&Cs apply.

Last verified

Show code MC****

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Extra 10% off sitewide

Coupon code expires

Take an extra 10% off everything on Scoopon. Minimum spend of $70 applies.

Last verified

Show code WG****

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25% Off Beauty Essentials

Coupon code expires

T&Cs apply

Last verified

Show code SS****

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22% Off Select Order

Coupon code expires

T&Cs apply

Last verified

Show code SS****

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