News Digital Networks launches the Biggest Online Shopping Night sale event
The inaugural Biggest Online Shopping Night starts 12pm 26 October.
You've probably heard of Vogue Online Shopping Night and you may have even heard of GQ Online Shopping Night. If you're a fan of these two shopping events you absolutely must know about Biggest Online Shopping Night.
Like Vogue and GQ, BOSN is a digital-only shopping event where hundreds of retailers come together to offer exclusive discounts to shoppers. BOSN is backed by publisher News Limited's major online lifestyle brands: Vogue.com.au, GQ.com.au, Kidspot.com.au, Homelife.com.au, Delicious.com.au, Bestrecipes.com.au and Insideout.com.au. The result? A shopping event that includes over 250 retailers with hundreds of exclusive discounts across the fashion, beauty, living, food and kids categories.
This October marks the launch of the first ever BOSN, just in time for shoppers who are starting on their Christmas shopping lists. Big brands such as David Jones, Adairs, Kikki K, Lark and Mon Purse will all be offering customers percentage discounts as part of this sale event.
Since shopping events like Black Friday are not widely recognised in the Australian retail market, events like Biggest Online Shopping Night are one of the key opportunities for Australians to gain access to competitive discounts and prices in the lead up to the holiday season.
You can check out the full list of participating stores and the discount the store is offering by visiting our Biggest Online Shopping Night full list of deals page.